The global beauty brand embraces artificial intelligence and artificial reality, including Vntana’s hologram innovation, to launch a new innovative foundation product.
Kevin Nix, CEO and co-founder, Stellar Loyalty, explains why tech-savvy frontline employees must have five specific skills and why retailers must invest in identifying candidates who naturally have these talents.
The retailer is tapping a new creative platform developed by consultancy Persuasion Arts & Sciences to refresh the brand, build deeper engagement with customers and better connect with new customers.
Tractica Principal Analyst Mark Beccue and Interactions VP of Marketing Jane Price explain in a live one-hour free webinar why retailers should be embracing artificial intelligence technology when it comes to customer service and brand experience.
Tom Schoen, president and CEO, BTM Global, explains how there is often a gap between what a retailer wants to know and what's truly important to operations and why analytics is critical to eliminating that gap.
Mobile is key when it comes to frontline employee performance whether it's retail, foodservice or hospitality. Find out why global brands are embracing the mobile device and how to hurdle challenges from Compass Group in this Nudge Rewards webinar on Nov. 7 at 11 a.m. EST.
A mobile-first community and customer insight platform is not only booting customer engagement and interaction for the home furnishings retailer, but spurring faster and better product and services decision making.
The luxury retailer is finding Theatro's content delivery management platform is not only delivering an enhanced customer experience, but boosting store associate and in-store communication experiences as well.
Alexander Shporer, project manager at starrdesign, explains why retailers need to create a distinct shopping experience where guests can see, touch and connect with products.
With its own mobile app already in place, and a new YouTube customer engagement platform, Govberg Jewelers is all about winding up a rewarding customer experience and Claudio Terjanian is at the helm of the retail strategy.
1-800-Flowers.com delivers another AI shopping channel to meet gift givers wherever they're shopping
The online florist and gift retailer is tapping artificial intelligence technologies, such as Google Assistant, to ensure it's always in quick reach of customers.
Chip Bell explains how products involved in an impulse buy usually have some "eye catching" feature and are smartly positioned where a roving eye cannot miss. Yet impulse service is not about easy as much as it is about emotional comfort.
For many analysts, observers and pundits, the Sears story serves as a kind of moral or object lesson to Amazon. But ICXA Managing Director Christopher Hall also see the Sears story as a fascinating reverse-parallel to what seems to be going on in a bigger-picture sense in retail today, with a bit of a twist.
The golf equipment manufacturer's new club subscription program, created in partnership with payments provider Klarna, not only makes upgrading clubs easier and quicker for golfers, but it’s driving more sales and boosting the customer conversion rate.
Monica Rich Kosann's digital customer experience at its New York City storefront at Columbus Circle is proving successful for sales, customers and associates.
Rieva Lesonsky, CEO of GrowBiz Media, offers up insight on why retailers need to treat salespeople with respect, arm them with the right training and tools and model how you want them to treat customers.
Karey Crump, senior director, product marketing at Blackhawk Network, discusses why marketers should use branded gift cards and egifts to attract new customers and deepen relationships with existing ones.
Church's Chicken offers up a unique feature in its mobile app: a curated music playlist.
Sara Sugar, a contributor to ShopKeep, explains why Internet of Things technology is something every retailer should be considering. While solutions vary drastically when it comes to technology and price there are many options to choose from.
Coherent Path President and CEO James Glover maps out why marketers need to move away from serving up the same email campaigns and a reliance on heavy discounting to promote products. Marketers need to prioritize what customers are invested in and build a balanced email content "diet" for each consumer.