Interactive technology promises a wealth of insights on customer behavior, but retailers need to have a plan for deploying the technology and glean insights from data analytics.
From the minute a shopper walks into the new Fort Worth, Dallas-based Neiman Marcus, digital technology is nearby. Here’s the scoop on how the retailer's iLab is developing and designing innovations that are driving a robust customer experience.
Chris H. Petersen says going up against Amazon is like taking a knife to a light saber battle. Why? Because the whole is greater than the sum of the parts.
Artificial intelligence isn't just about having a chat bot. As a leading women's wear retailer is discovering, AI offers a way to solve a slew of retail challenges and boost the bottom line way beyond just better customer communication.
When most businesses think of artificial intelligence, chances are they think about chatbots, logistics, or really any machine learning algorithm that improves their business processes. But what some companies are finding out is that AI can do a whole lot more than just streamline operations.
The need for retailers to have a single customer view to ensure a consistent positive experience, across all the channels via which they interact with shoppers, has only grown more critical as the number of channels and the volume of customer data generated has increased.
Understanding the consumer is just one part of the equation for Crate & Barrel. The key, as a top leader explained, is knowing what a consumer is looking for, helping them find it easy and quick, and driving the purchase forward.
The donut quick service restaurant changed things up by replacing static signs with digital signage. The goal was simple: Boost the customer experience.
A vending/micro market veteran has developed a technology, featuring artificial intelligence, he believes will disrupt the consumer goods distribution industry.
Retailers not using Internet of Things technology may soon want to investigate its potential given big opportunities to boost the customer experience and save big bucks.
Retailers must give young consumers self-service options when it comes to shopping.
The 'customer service experience' encompasses every interaction, or touchpoint, that a customer has with your company; deliver value, and the customers will embrace your new technology and better customer service experience.
Why do retail stores still have "cash registers"?
'No buying decision is final until the try-on is complete!' says fitting room expert and Alert Tech CEO Marge Laney, who's on a one-woman mission to improve fitting rooms in retail apparel stores, in this excerpt from her new book, 'Fit Happens: Analog Buying in a Digital World.'
Paul Price, CEO of marketing technology company Creative Realities, will offer ICX Summit attendees his expert insights and real-world examples for putting the 'wow factor' into the customer experience.
The first-ever UGG Australia technology-driven concept store opened last month in the Washington, D.C., metropolitan area, featuring interactive digital signage touchscreens and giving shoppers the ability to customize their favorite styles.
The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.
Chad Brown with Xomni demonstrates his company's interactive assisted selling solution for Kohl's, at this year's NRF show.
Interactive digital signage creates a completely new atmosphere for buying cable services at NYC flagship store.
This year at NRF, Inclusion brought some highlights from its New York Experience Lounge. Although the "Big Show" has come and gone, the Lounge itself is still open for visits for a limited time, at the company's headquarters at Broadway and Houston.