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Augmented Reality News & Media

InContext teams with Intel on virtual reality strategy

October 24, 2016

InContext Solutions is partnering with Intel in a quest to create new virtual reality products for the retail environment.

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Shopping via virtual reality is Alibaba’s latest payment focus

October 14, 2016

In a quest to capitalize on the emerging virtual reality wave, mega-retailer Alibaba is developing a new payment system that promises to let consumers buy with…

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IoT remains early stage tech in boosting customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Defining Internet of Things as intelligent interaction between humans and things to exchange information is easy enough, but assessing how and where IoT is…

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Creating a 'phygital experience': Experts offer insight, tips and strategy advice

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

When it comes to technology one steadfast trend is the arrival of new buzzwords and phrases and this year it seems the term ‘phygital’ is the big word when it…

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The siren song of demand: Oculus Rift's run to market

by Bryan Pearson — President, LoyaltyOne

The sudden availability of Oculus Rift 3-D goggles in Best Buy may delight some shoppers, but it is creating another kind of rift among customers awaiting…

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Retailers can now hire on college-trained VR professionals

May 26, 2016

Illustrating the accelerating interest in virtual reality technology, the University of Arkansas is graduating its first class of VR professionals.

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If there is an app for that… why should we care about bots?

by Chris Petersen — Owner, IMS

Ignorance is not bliss, nor is it profitable in today's connected world.

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Talking With: InContext CEO Mark Hardy on virtual reality in the retail experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

One of the most exciting technologies coming into play in retail customer experience is the dawn of virtual reality.

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Home renovation design experience goes high tech at Lowe's

Lucky Lowe's shoppers in Seattle will be using Microsoft HoloLens for kitchen design efforts.

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Top 2016 marketing trends & why you need interactivity

by Casey Dubbs — Marketing Manager, Horizon Display

2016 is going to herald many changes to the marketing paradigm. Let's look at how interactive technology can help retailers utilize these trends.

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IKEA's 2014 catalog lets shoppers virtually furnish a room (Video)

August 6, 2013

IKEA has stepped up its augmented reality game with the latest round of AR features embedded in its 2014 catalog — cementing the retailer's place at the…

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UK's Argos taps Blippar for AR catalog

July 23, 2013

The U.K. retailer Argos has launched its first digitally interactive paper catalog with help from Blippar's augmented reality technology.

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TED Fellow's new AR tech pushes boundaries of virtual retail

February 28, 2013

Augmented reality applications that allow shoppers to "virtually" try on clothing are gaining steam in the retail space, but a recently released clip of "What…

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Sporting goods store unveils 'retail lab' with in-store tech

January 29, 2013

The Canadian sporting goods retailer Sport Chek today unveiled a tech-heavy retail lab at its flagship store in Toronto. Utilizing interactive kiosks, digital…

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Tesco pilots new kiosk, AR tech

January 24, 2013

U.K. retail chain Tesco is piloting a "magical" augmented reality mirror and digital mannequin in several locations, according to digitalartsonline.co.uk.

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SeeMore partners with Trends for more retail AR

January 3, 2013

SeeMore Interactive Inc., a developer of augmented reality (AR) retail marketing platforms, has partnered with licensed poster-provider Trends International…

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Augmented reality has its place in retail

December 21, 2012

Augmented reality is already cementing its place in retail. But according to an article on guardian.co.uk, music retail may be the business area with most to…

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The mobile technology impact on retail

November 12, 2012

A recent article on guardian.co.uk looked at the impact technology is having on industries ranging from education to farming. In terms of retail, advances in…

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Blogger: The future of fashion is tech

November 1, 2012

A retail analyst on the blog Vision Mobile highlighted some trends around the latest buzzwords in the industry: "fashion tech."

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Augmented reality: A growing force in retail

by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group

From cereal boxes to lingerie, augmented reality is cementing its place in retail.

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