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Consumer Behavior Features

The digital future of retail

In the next ten years, retail as we know it might come to an end.

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Why the Four P's of marketing no longer matter in retail

It's mobile influence, not mobile commerce, that retailers should be focused on.

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Opinion: Higher prices at JC Penney means lower prices at jcp

A branding expert tries to make sense of the retailer's multiple strategies.

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Americans won't pay for same-day delivery ... or will they?

New research reinforces the premise that online shoppers expect free shipping.

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Why retailers must embrace the Relationship Era

Indifference is expensive. Hostility is unaffordable. Trust is priceless.

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With Glass, Google searches for place in retail

The headsets allow users to access information through a heads up display. 

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The future of self-service in retail

As the definition of self-service broadens, so too are its applications for retail.

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Commentary: The impact of checkout time on customer service perception

The time a customer spends waiting in line can dramatically impact their perception of the service they receive on the whole.

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How to use customer data to plan store layouts

Consumer data can give insight on how to boost the bottom line with simple store design improvements. 

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IBM study says showroomers should be targeted

Although the notorious showroomer makes up only 6 percent of all buying traffic, they're young, active and influential.

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Commentary: When driving customer loyalty, less is more

Overloading a program with benefits is not the most effective approach.

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NRF: How Coca-Cola creates happiness for consumers and retailers

An emphasis on optimism and positivity was evident at this year's opening keynote.

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How Wegmans, Apple Store and Ritz-Carlton empower employees to offer best-in-class service

One simple secret behind their success is so simple, so basic, that most brands and businesses fail to grasp its importance.

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Under the Radar: Ten emerging marketing trends

Loyalty programs are becoming a commodity due to their ubiquity and lack of creative differentiation.

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Commentary: The facts about card-linked incentives

A retailer's most loyal customers spend $1.44 with competitors for every $1.00 spent with them.

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Indoor mapping gives power to retailers

by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group

In-store navigation systems appeal to retailers looking to gain shopper insight and boost customer engagement.

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Thanksgiving and Black Friday spending round-up

This year's average ticket price spiked, thanks to less aggressive discounting.

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Tips for a safe and profitable Black Friday

From staffing and stocking to security, crowd management, and safety, the responsibilities are far-reaching.

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MCX's perspective: What merchants want from mobile commerce

Walmart, Target, CVS, Lowe's, Best Buy … why are so many merchants lining up to commit to MCX?

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CETW12: The power of social media done right

by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group

Citibank executive Frank Eliason explains the pitfalls and benefits of social media.

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