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Consumer Behavior News & Media

UK retailers not delivering on customer experience, claims report

April 3, 2017

A new Eptica study reveals U.K. retailers are not providing a rewarding customer experience despite the fact consumers are more likely to buy if they have a…

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A look at trends taking over retail in 2017

To keep up with shopper expectations, it's more important than ever for retailers to enhance and integrate the physical and digital. As we move further into…

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Analyst: Under Armour brand appeal on the rise

March 31, 2017

In the midst of doomsday retail forecasts comes a bit of sunshine as Under Armour's brand is gaining greater appreciation by consumers.

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Study: Emotional consumers tend to impulse buy functional goods

March 31, 2017

When consumers feel a bit out of control and go shopping, they're not inclined to hit the luxury retailers.

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Study: Consumers receptive to chatbots

March 30, 2017

A majority of consumers are comfortable talking with a chatbot yet only a fraction have engaged with one, according to the 2017 Mobile Consumer Report from…

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Mark-downs a big lure for the female shopper

March 29, 2017

Nearly half of U.S. female shoppers, 45 percent, will only step into a retail store if there's a sale of 41 percent or more being offered.

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The future of retail: Thinking small

Leading retailers are beginning to make sweeping changes to keep up with consumer demands. In the past six months retailers like Amazon, Target and Kroger have…

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How To: Improve digital product content to boost customer experience, sales

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Today's retailers are missing out on sales due to a poor digital product content strategy which not only results in a weak customer experience but puts a dent…

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Baby Boomers love the retail discount

March 28, 2017

When it comes to shopping the Baby Boomer generation isn't interested in paying full price when it comes to cars, smartphones, electronics, appliances or…

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Humanizing the retail experience: Experiential shopping lives offline

These are the days of sharing, group think and the herd mentality… who knew the 90s-era mall rats, a generation of teens known for simply hanging out in…

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4 ways to retain infrequent retail customers

As most business owners know, the cost of acquiring a new customer is much higher than retaining a current buyer. It's why companies put a lot of effort into…

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Tips for ensuring the branded mobile app delivers a successful customer experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

There's no challenge getting retail consumers on board with mobile devices and apps. But getting that same consumer to embrace and forge a relationship with a…

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Retailers losing big bucks by not getting personal, reveals survey

March 21, 2017

Retailers could boost revenue by 5 percent if they stepped up their game when it comes to customer experience and providing personalized service.

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Wal-Mart shoppers are loving rotisserie chicken, health supplements these days

March 20, 2017

Rotisserie chicken, health supplements such as tumeric and 'smart' educational-focused toys are favorites when it comes to Wal-Mart shoppers.

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Why retailers need to get as social as consumers

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Today's shoppers are social technology users, especially the female consumer segment. To be successful retailers should be just as social.

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Ivanka fashion brand enjoys sales boost

March 17, 2017

Despite an online effort to derail sales, the Ivanka Trump retail brand isn't seeing much of a decline. In fact, as Fortune reports the clothing line enjoyed a…

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Loyalty marketing in a Trumpian world

Brands associating and disassociating with a polarizing President are going to tap into at least some of that emotion. So as a brand leader, it’s imperative…

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St. Patrick’s Day spend may be a record-breaker

March 13, 2017

Americans celebrating their 'Irish' will likely spend the most this year, about $5.3 billion.

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Forget just selling products: Customer experience is king

In a world where anyone can whip up an e-commerce site and begin selling in a matter of hours, merely taking products to market just isn't good enough anymore.

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Brick-n-mortars still top channel for consumers

March 13, 2017

More than half, 56 percent, of U.S. consumers prefer a brick and mortar shopping channel and 93 percent of customer journeys involves multiple channels…

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