Consumer Behavior News & Media
Mystery shopping changes with the times
by James Bickers — Editor, Networld Alliance
Hidden cameras, online reporting update the venerable tool.
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Personalized products to become major trend in coming years
April 3, 2008
Retail Week: Sustainable development charity Forum for the Future, supported by Tesco and Unilever, carried out in-depth research for its Retail Futures…
read nowNeuromarketers study shopper brainwaves
April 2, 2008
Display & Design Ideas: Companies wanting to know more about what's going through consumers' minds as they shop their stores needn't rely solely on video…
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GlobalShop goes green
by James Bickers — Editor, Networld Alliance
Designed-in technology, green products this year's big emphases.
read nowDigital Signage Today answers your burning questions in new guide
March 27, 2008
LOUISVILLE, Ky. — Digital Signage Today has spoken with numerous experts in the digital signage industry and published "Digital Signage: Frequently Asked…
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Retail application for Microsoft Surface unveiled
March 24, 2008
SEATTLE — Accenture and Avanade announced the availability of their first retail showcase application for Microsoft Surface, a 30-inch surface-computing…
read nowHeathrow Terminal 5: a retail destination?
March 24, 2008
The Economic Times: On March 27, British Airways will open the doors to its much-anticipated Heathrow Terminal 5 (T5). The building, which took 18 years and…
read nowGrocers turn to 'in-store theater' to attract shoppers
March 23, 2008
The Age (Australia): Supermarket customers can now get ready for a show in the shopping aisle. As the battle for the grocery dollar becomes more intense…
read nowIkea experience builds extreme brand loyalty
March 23, 2008
The Spokesman Review: Of all the home furnishers out there, none offers a comparably multifaceted experience to Ikea. Inexpensive bedding, tables and kitchen…
read nowCustomers may oppose charges for plastic bags
March 20, 2008
Marketing Week: Consumers are opposed to a "nanny state" approach to the use of plastic bags, according to research company Ipsos Mori, and they may oppose…
read nowU.S. consumers making fewer shopping trips
March 18, 2008
SCHAUMBURG, Ill. — U.S. consumers are making fewer shopping trips across most retail outlets as they look for ways to combine errands and save money in an…
read nowHow retailers track customer movement through the store
March 18, 2008
Track where customers go when they buy, and map increased revenue.
read nowReport: Gen-Y shoppers are least brand-loyal
March 17, 2008
Seniors are fiercely loyal when it comes to the brands they love, while members of Generation Y are more willing to shift their shopping allegiances.
read nowGlobalShop: Day 1 news roundup
by James Bickers — Editor, Networld Alliance
March 17, 2008
CHICAGO — Today was opening day for GlobalShop 2008, the 16th installment of the trade show devoted to store design, visual merchandising and in-store…
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Personas connect retailers, shoppers
by James Bickers — Editor, Networld Alliance
Fictional customers can lead to real-world improvements.
read nowIs it the end of an era for enclosed malls?
by James Bickers — Editor, Networld Alliance
March 11, 2008
Blogger Heather Strang at Retail Design Diva is mourning the apparent death of the enclosed mall, noting that a new one hasn't been built in the United States…
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Making retail Web sites more accessible
Experts offer tips on making e-commerce sites useful to all users.
read nowHarris poll: Consumers expect retailers to know their preferences
March 10, 2008
Advertising Age: A Harris Interactive poll finds that a whopping 95 percent of people believe it is at least somewhat important that companies know "who I am…
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