Emerging tech, bad customer service, omnichannel top reads in October

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience readers were interested in a wide variety of CX issues in October, from why the store is still a winning strategy to embracing…

Why retail success requires boosting operational efficiency

Nick East, Zynstra CEO, explains why retailers can no longer afford to have in-store IT systems be a drag on customer experience, especially when there are…

Click and collect still emerging in retail segment

November 2, 2018

Just 37.6 percent of retailers are offering click and collect capability to consumers, according to OrderDynamics' research report, Omni-2000 Research: Global.

Emotion in customer care: Just how important is it?

Julien Rio, head of marketing at Dimelo, explains why retailers need to solve problems from the lower levels of the hierarchy of needs when it comes to…

Customer identification remains a challenge for retailers, reveals survey

November 1, 2018

Just 23 percent of brick-and-mortar retailers are able to identify a customer prior to checkout, compared to 60 percent of online retailers and the inability…

4 rules for getting consumers to opt-in to SMS marketing campaigns

Dan Slavin, CEO, CodeBroker explains how SMS marketing represents a real opportunity for marketers.

American shoppers put money where their trust is, reveals research

October 31, 2018

American shoppers are increasingly shopping at retailers they trust, according to new PCI Pal research.

Survey: Younger shoppers hitting brick-and-mortar retailers, older consumers jumping online

October 31, 2018

Millennials are increasingly shopping at brick-and-mortar stores while older consumers are gravitating to online stores to shop, according to a new Euclid…

The customer experience is broken: Lifecycle marketing is the fix

Augie MacCurrach, CEO, Customer Portfolios, offers insight on what leads to a broken customer experience and tips and advice on how to fix it.

Monetate, Bazaarvoice partner on customer engagement strategy

October 30, 2018

Monetate and Bazaarvoice are partnering to offer retailers a more effective customer engagement solution.

Operating in a customer-driven economy

Andy Tow, managing director, Retail Marketing Group, offers insight on why the race is on for brands to elevate themselves by offering personalised experiences.

Consumers: Brands must respond to online reviews

October 29, 2018

A good majority, 65 percent, of consumers believe brands and retailers should respond to online reviews and 80 percent believe the response should be…

Wild Birds taps SMG tool to capture customer insight

October 29, 2018

Backyard bird feeding and nature franchise Wild Birds Unlimited is using Service Management Group's SMG VisitView technology to capture customer feedback at…

Healthy holiday retail sales on horizon

October 29, 2018

Holiday season consumers are expected to spend 4.1 percent more this year compared to last year, according to a National Retail Federation survey conducted…

Why and how retailers must create relevancy to survive

by Chris Petersen — Owner, IMS

Chris Petersen explains why the 'winning' retailer is one that focuses on convenience, consistency and customized value.

China's online retail sales on healthy growth track

October 26, 2018

Chinese retail e-commerce sales hit the $1 trillion mark in 2017, according to Digital Commerce 360 data.

Managing the customer web experience

Jesse Himsworth, vice president of strategy and integrated solutions, Clearlink, explains that the web customer experience is no longer about simply setting up…

Mastercard to make signature optional in the store, on the card

October 24, 2018

Cardholder signatures on Mastercard purchases will be optional come next April, on both on the card and purchase receipts.

Digitally-native brands embrace omnichannel sales strategies with success

Heath Wells, co-founder and CEO of NuORDER, explains why digitally-native brands that want to follow in the footsteps of successful predecessors must develop…

Targeted discounting is alluring to shoppers, claims report

October 22, 2018

One in every four shoppers would seriously consider switching supermarkets if offered targeted discounting, and one in 10 would make the move even if the…