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Consumer Behavior News

Halloween spending will be a record-setter

September 21, 2023

Halloween spending is projected to hit a record $12.2 billion, exceeding pre-pandemic levels, according to a National Retail Federation survey conducted by…

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Photo booth kiosk market on robust growth path

September 21, 2023

The photo booth kiosk market reached a value of $7.47 billion in 2022 and is projected to reach $15.78 billion by 2030, experiencing a compound annual growth…

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Majority of US consumers willing to trade personal data for deals

September 20, 2023

A majority of consumers, 87%, are willing to share personal data to get a deal or discount despite the fact that 70% are worried about privacy when it comes to…

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August retail sales grew despite slowing economy

September 20, 2023

Retail sales grew in August, likely prompted by back-to-school shopping, despite interest rates staying high and continuing inflation, according to the…

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Consistency key to retail customer experience, say consumers

September 18, 2023

When it comes to the retail customer experience, regardless of loyalty status, most consumer view the key to exceptional CX is providing consistent…

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Robust e-commerce sales expected this holiday season

September 18, 2023

E-commerce sales will grow between 10.3% and 12.8% this holiday season compared to 2022 and holiday retail sales will likely increase between 3.5% and 4.6%.

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Shoppers busy shopping ahead of Black Friday, Cyber Monday

September 14, 2023

More than half, 67%, of consumers will be shopping for holiday gifts ahead of Black Friday and Cyber Monday.

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Price, free shipping top factors in purchase decision

September 13, 2023

When it comes to purchasing an item consumers are all about the price and if there is free shipping.

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Consumers worried about rising cost of goods

September 12, 2023

More than half, 54%, of American consumers are worried they won't be able to afford the gifts they want to buy this holiday season and 58% expect to spend the…

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More than one third of consumers spending less this holiday season

September 12, 2023

One in three American are considering going into credit card debt for holiday gifts this year, while 34% will consider hitting their savings and one in three…

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Consumers define fast delivery as two days or less

September 11, 2023

A hefty number of consumers view "fast delivery" as arriving in two days or less, and 63% will switch retailers if they don't get purchased items in that time…

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Economy growth rate slowing down

September 8, 2023

The economy is still growing, but its momentum is slowing, according to the National Retail Federation.

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Consumer view of AI differs worldwide

September 6, 2023

Cultural differences are apparent when it comes to consumer attitudes regarding AI, with U.S. shoppers less likely to know, or engage, with the technology when…

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Consumer more price-conscious this holiday season

September 6, 2023

A good number, 80%, of U.S. consumers will spend less on gift this holiday season, with nearly 50% planning to spend under $1,000.

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Consumers jumping on holiday shopping

September 5, 2023

When it comes to holiday shopping, 38% of American consumers plan to shop before Halloween, 44% will start before Thanksgiving and 81% plan to use shopping…

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Consumers busy shopping for holiday gifts

September 1, 2023

Just about a quarter, 24%, of consumers are busy shopping for the holiday.

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Most back-to-school shoppers hitting mass retailers

August 30, 2023

A good number, 80%, of back-to-school shoppers plan to shop mass retailers, and 69% plan to shop in store, according to Numerator's 2023 Back-to-School Preview…

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Consumer economy concerns rise from July

August 30, 2023

More than half, 65%, of consumers have a high level of concern when it comes to the economy — a jump from July, according to data revealed in Numerator's…

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Spending up, yet purchasing dipping

August 28, 2023

While U.S. retail spending increased 2% in July, consumer purchasing is down, according to according to Circana, formerly IRI and The NPD Group.

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Back-to-school sales, higher wages drive retail sales

August 25, 2023

Higher wages are giving consumers more money to spend and consumers are jumping on back-to-school sales, according to the National Retail Federation.

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