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Customer Experience Blogs

Data democratization demands good governance

Harvey Stotland, executive advisory, and David Cordeiro, director, advanced analytics, at Avanade, explain that retailers striving to fully resolve the…

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4 tips to keep retail employees engaged and motivated

Debbie Shotwell, chief people officer at Saba Software, says retailers can engage employees by implementing strategies, processes, and technology that open up…

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How to use personalized email to build emotional Intimacy with your brand

James Glover, president and CEO of Coherent Path, explains why retailers need to zero in on the specific types of emotional connections your customers expect…

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How To: Use AI price optimization for an engaging customer experience

Alexandr Galkin, CEO and co-founder of Competera, explains how AI provides retailers a new chance to fine-tune pricing strategies to a point where they know…

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Research reveals retailers need more visibility to meet growing customer experience KPIs

Richard Piasentin, CSO and CMO at Accedian, shares research that illustrates customer experience is fast becoming a responsibility has largely shifted to the…

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5 best practices for launching a loyalty program

Marc Castrechini, vice president of product management for TSYS Merchant Solutions, offers up advice on why the smaller retailer needs to not only launching a…

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AI: Putting the shopper experience on tech steroids

Christopher Tyghe, vice president of strategic development, Ingenico Group, Canada, explains that in order to stay relevant and successful, retailers must use…

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Brands need wake-up call on customer experiences

Anders Ekman,V12 president, believes meeting the demands of today's consumers requires a solid grasp on customer data, insights from third-party demographics…

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6 steps to reverse engineer the customer experience for better outcomes

Lisa Sharapata, senior director of brand experience at Aprimo, explains why retail customer experience strategy should be equipped with the agility and…

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Digital consumers: born or made?

Stefan Merz, chief operating officer at PPRO Group, a cross-border payment European fintech, believes payment providers must help retailers to make the…

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Creating a unified commerce shopping experience with an O2O strategy

Meyar Sheik, president and chief commerce officer at Kibo, talks about online-to-offline shopping and why it's important to retailers to thoroughly integrate…

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Adapting the brand to the digital age: How messaging is revolutionizing customer service

Ido Bornstein-HaCohen, CEO, Conversocial, believes changing consumer expectations and technological advancements are propelling us further into a digital world…

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Customer experience is what matters most in an age of digital Darwinism

Scurri CEO and Founder Rory O’Connor offers up insight on what matters in terms of delivery trends and trends in enhancing the customer experience.

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Why all-in-one is fast becoming the standard in CRM

John Oechsle, president and CEO of Swiftpage, maps out the many reasons an all-in-one CRM is the path for retailers as they provide more features that help…

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Why it's time for brands to prioritize the happiness of millennial shoppers

Brightpearl CEO Derek O'Carroll says brands must work harder to attract buyers and to encourage repeat purchases, particularly from the younger demographic.

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The opportunity of visual search in retailing

Spencer Izard, research and advisory lead at Leading Edge Forum, maps out five aspects retailers need to embrace when it comes to adopting visual search.

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Customer experience is not confined to the retail store

Rory O’Connor, CEO/founder, Scurri, takes a look at delivery trends and insights that enhance the customer experience.

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Why a hybrid cloud Is the answer for retailers

Chelsea Navo, director of presales solution architecture, Vanguard Team at DataStax, outlines five key benefits a hybrid cloud provides for e-commerce…

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PDI 2019 C-Store Shopper Report: 3 ways to turn shoppers into loyal customers

Cederick Johnson, director of industry marketing and communications at PDI Software, shares insights from PDI's report and how winning the battle for customer…

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Why retail marketers must get CX right the first time and how open source plays a key role

Lynne Capozzi, CMO at Acquia, maps out why retailers need is a platform that allows them to integrate elements in a modular way, to scale their digital…

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