What to consider for a successful holiday hiring season

by Mark Smith — Senior Vice President of Digital Experience, CSG

The seasonal rush presents a chance to deliver a robust experience and better retain employees. To achieve this organizations must acknowledge the challenges…

How brands can drive customer engagement, loyalty in the digital age

by Vipin Porwal — CEO and founder, Smarty

Standing out in the digital age requires brands to go the extra mile with their online presence. That means prioritizing customers and giving them an…

Ripple effect of 'Girl Math': Analyzing impact on consumer behavior, retail returns

by Gaurav Saran — CEO, ReverseLogix

Retailers are jumping on the girl math bandwagon in their marketing strategies, but they can also use it to shape their approach and messaging around product…

5 effective customer experiences for retailers in the digital age

by Mario Peshev — CEO, DevriX

Customers' changing preferences, favoring convenience and personalized interactions, provide guidelines to help retailers compete in a crowded ecosystem.

Seamless checkout experiences: The key to maximizing holiday sales online

by Matt Miller — Vice President of Product, Paze, Paze

With e-commerce expected to continue growing, retailers recognize the need to drive revenue while providing a strong experience, including a seamless checkout…

Examining ChatGPT benefits, risks when it comes to customer service

by Blair Strachan — Business Development Manager, Kura

The ability to personalize customer responses, to allow more productivity elsewhere in the workforce and to respond 24/7 are all benefits of using ChatGPT in…

How retailers can digitally transform the voice channel to increase answer rates

by Jim Tyrrell — Vice President of Enterprise Product Management, TNS

When retailers provide more brand information on an incoming call screen, it engenders trust in the call and engages customers to answer. This trust helps…

Creating an engaging customer experience with an authentic brand voice

by Fara Haron — Regional CEO, Majorel

Although a seemingly straightforward task, selecting a voice to represent your company takes time and thought. With more options arriving every day…

5 ways to deliver (and improve) the connected customer experience

by Courtenay Godshall — Product Marketing Leader, Webex for Customer Experience

Customers want connection. Not just between themselves and your brand, but between every interaction across all possible channels.

Elevate customer support by choosing the right 3PL

by Mark Ang — Co-founder and CEO, GoBolt

Tech-forward, third-party logistics (3PL) providers can help boost customer support teams by unlocking access to their logistics data, leading to greater brand…

3 easy ways customer service can uplift brand reputation

by Chris Tranquill — Chief Executive Officer, Khoros

Customer experience has become a critical differentiator, and every touch point should be seen as an opportunity to uplift a relationship.

Revolutionizing the post-Covid retail customer experience

by Steve Covate — Vice President of Sales, Qtrac

More than ever, customers demand, and deserve, efficiency, flexibility, timeliness, value and priority. Retailers must meet these expectations or risk losing…

The value of click and collect experiences

by Bobby Marhamat — CEO, Raydiant

Part of a great in-store experience is click and collect which has gained in popularity as an easy, low-interaction way for customers to purchase items online…

The promise of bots will take more than ChatGPT

by Daniel Rodriguez — Chief Marketing Officer, Simplr

ChatGPT, while incredibly powerful, has been shown to have a number of fundamental flaws when put in customer-facing situations.

3 things to do now to prepare your business for the holiday rush

The holidays can be one of the most challenging yet fruitful times of the year for retailers as they strive to end the year on a high note. And right now, in…

How digital twins can prepare retailers for the upcoming holiday season

by Aaron Schroeder — Director, Analytics and Insights, TTEC Digital, TTEC Digital

A digital twin of a customer is a simple concept that evolved from the idea of both a marketing persona and a digital twin of a product that attempts to…

9 tips for avoiding in-store Wi-Fi woes

by Tim Tang — Business Technologist, Hughes

Wi-Fi affects everything within a store, from customer experience to employee engagement. When Wi-Fi coverage is weak, customers may struggle to make mobile…

Rethinking the retail return

Why the overall retail return process could use an overhaul in 2023.

5 ways to optimize online experiences to reach a new generation of shoppers

As consumers face continued economic uncertainty, punishing inflation, and other disruptive factors, many are changing their buying behaviors again.

ICXA announces 2023 Elevate Awards

by Alicia Lavay — Executive Director, ICX Association

Alicia Lavay is Executive Director at the ICX Association. Image provided. "Sometimes when I consider what tremendous consequences come from little…