Opinion: Retailers giving lip service to customer service

Noted retail trainer and author discusses how the concept of customer service has been watered down by many retailers.

Satisfying the customer whose credit has been denied

The retail credit scene is tough, but retailers don't have to bear the brunt of rejection.

Is price the only 'P' that matters?

Convenience-based value propositions are losing their appeal as people are repricing their free time.

Finding the financial value of the customer

When making customer service decisions, consider the lifetime revenue each customer provides — and their potential for sending referrals.

Opinion: Loyalty is more than points programs

Building a perfect loyalty program requires a delicate balance between reward and customer effort — and online retailers are leading the way.

Microsoft's Retail Experience Center: It's all about connectedness

by James Bickers — Editor, Networld Alliance

The Redmond giant's retail test lab focuses on connecting all the moving parts of a retail enterprise, right down to the customer level.

New research initiative to measure qualitative effectiveness of in-store marketing

7-Eleven, Ahold, Frito-Lay North America, Pepsi-Cola North America Beverages, Walgreens are among the research participants.

What green can mean for a retailer's image

Properly leveraged, green initiatives can make customers feel better about shopping at certain stores.

Loyalty programs and brand loyalty

Branded goods, and stores themselves, need to find new ways to engage and connect with shoppers.

The retail power of suggestion

by James Bickers — Editor, Networld Alliance

A carefully worded farewell can often subliminally impact shoppers into coming back for more.

The psychology of color at retail

Cultural, demographic differences play crucial roles in color design for the retail environment.

Basket-at-once scanning technology exists, but retailers aren't biting

by James Bickers — Editor, Networld Alliance

RFID-based scanners can massively speed up checkout and cut wait times, but supply chain challenges have prevented adoption.

Opinion: 12 ways to maximize the customer during a recession

The author of Retail Business Kit for Dummies weighs in with tips on how to get more out of each customer interaction and drive repeat business.

Tough times drive retailers back to basics

The economy is prompting a number of retailers to drop their experimentation with millennial marketing.

Queue management targets the last stage of the purchasing process

Discipline blends design, engineering and technology to maximize efficiency and reduce walk-aways.

Discounters snag upscale customers, but do they build loyalty?

Newly frugal shoppers may love the savings at discount stores, but they're not loving the experience.

Research: Mobile retail apps have massive growth potential

A new survey reveals that while most online shoppers have mobile phones, only a fraction have used them while shopping.

Putting your best customers to work for you

The best retailers don't just serve their customers — they put them to work, on behalf of the organization.

Five ways retailers can use Microsoft Tag today

by James Bickers — Editor, Networld Alliance

Redmond's new mobile barcode app offers some incredible flexibility for creative marketing — and it is available and ready to use right now.

Globalshop 2009: The changing face of in-store marketing

by James Bickers — Editor, Networld Alliance

Next month's event will focus heavily on new trends in fixtures, screens and the store as media marketplace.