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In-Store Media News & Media

Retail Digital Signage: Do You Buy It?

Brands looking to keep up with the digital age are turning to retail digital signage to power their internal and external communications. Learn more about the…

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Calvin Klein brings interactive shopping experience to Macy's

October 15, 2014

The Calvin Klein Interactive Denim Shopping Assistant is an interactive touch display and sales assistance application developed to support shoppers as they…

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Comosoft taps digital signage and mobile for in-store marketing

September 29, 2014

Comosoft Inc. recently announced the development of two new point-of-sale technologies for high-volume multichannel marketers: in-store digital signage and…

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Altierre ships more than 6 million digital tags

September 23, 2014

Four million of the company's signs are currently installed and operating in retail stores in over 1,000 US cities.

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DSA extends deadline for entries for annual Crown Awards to Sept. 22, adds Mobile category

September 19, 2014

The Digital Screenmedia Association has extended its deadline for entries for its annual DSA Crown Awards that recognize "outstanding and best-in-class…

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Macy's new tech plans include Apple Pay, smart fitting rooms, more

September 15, 2014

The company outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attracting shoppers and…

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Roundtable: Experts talk digital customer engagement

by Christopher Hall — w, t

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's DSA event.

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Sportswear retailer Pro Direct store design goes high-tech

Pro Direct's vision was to capture the dynamic feeling of walking into a physical realization of their website.

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Manufacturing and Digital Signage: The Nuts and Bolts Behind Dynamic Content Communication

Manufacturing employees often work long hours, on their feet, doing the same tasks hundred of times over. Their accomplishments are number based, which is…

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Skin care brand applies digital signage for in-store experience

July 18, 2014

Skin care brand Dermalogica recently opend its second and third concept stores featuring face-mapping skin analysis, skin bar and micro-zone skin treatments in…

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Retail Persona Baiting with Digital Sigange

Face to face sales are becoming less of the norm as consumers interact with screens and mobile devices in their shopping pursuits. As a retailer, you want to…

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Helping Students Find Their Way: Towson University Aces Campus Communication with Wayfinding and Digital Signage

As a new student, there is nothing worse than being late to class because you could not find the room.With faculty, students, visitors and parents…

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Digital signage shelf tag firm announces $21M in funding

July 10, 2014

Wireless in-store digital signage shelf tag provider Altierre Corp. today announced that it has secured more than $21 million in financing that will be used to…

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Unilever uses scent marketing, hopscotch to launch new brand

by Christopher Hall

A mall campaign in the U.K. combined digital signage, scent emitters and interactive tech to launch a new laundry brand.

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Campus Safety: Staying Compliant with Digital Signage

No one wants to think about these topics, let alone prepare for them; but when disaster strikes, your school needs to have a proficient plan of action.

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How to use technology to make a real impact on shoppers

by Francesca Nicasio — Retail Blogger, Vend

Don't implement technology just for the sake of doing so. Always go back to the basic needs of your customers.

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Like, friend or tweet: Reaching Millennials with digital signage

Millennials are, literally, the wave of the future; how can digital signage help retailers and brands reach this valuable demographic?

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Survey says shoppers want 'more personal, less personalization'

May 29, 2014

A new "Truth About Shopping" study explores global consumer attitudes and behavior related to all areas of shopping today, including online, mobile and…

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Holmes Place adds video wall, sound system from Mood Media

May 21, 2014

Mood Media Corp., designer of in-store consumer experiences, has announced that it is working with Holmes Place Poland, the Warsaw branch of the premium health…

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Retailer launches Oman's largest digital signage network

April 24, 2014

Anzyma, a digital solutions company in the Sultanate of Oman, has deployed the country's largest digital signage network across all 70 Omantel retail outlets…

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