Loyalty Programs News & Media
Microsoft, FreedomPay bring big data analytics to payments platform
November 18, 2013
For businesses, it may be tempting to think that mobility begins and ends with apps for smartphones or tablets. But according to the commerce platform…
read nowSymphony EYC unveils loyalty campaign management platform
November 18, 2013
Retail solution provider Symphony EYC has announced the availability of Symphony EYC Engage, a next-generation targeting analytics and loyalty campaign…
read nowMyRegistry introduces mobile app for retailers
November 15, 2013
MyRegistry.com has announced the release of its "Kiosk" mobile app on iOS for merchants to operate an in-store gift registry service. According to the company…
read nowGyft rewards platform accepts credit cards, PayPal or bitcoins
November 14, 2013
Gyft Inc., a mobile gift card company that allows customers to buy, send, manage and redeem gift cards via mobile devices and the Web, has announced the launch…
read nowLoyalty provider CrowdTwist announces partnerships with VivaKi, Acxiom and IBM
November 14, 2013
CrowdTwist, a provider of omni-channel loyalty and analytics solutions, has announced three new partnerships with global brands VivaKi, Acxiom, and IBM.
read nowSurvey: 85% of consumers return to a retailer when notified of a discount
October 31, 2013
Nearly 90 percent of Americans repeatedly buy products retailers have on promotion, according to a new survey conducted by Synqera, a global technology startup…
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MyLowe's smartphone app a DIY tool for loyalty
by Bryan Pearson — President, LoyaltyOne
Call it a tool of engagement. The MyLowe’s smartphone app is making relationship-building a DIY project.
read nowFirst Data buys mobile loyalty platform Perka
October 29, 2013
The payments processor First Data Corp. has confirmed its acquisition of Perka, which provides a smartphone-based loyalty platform for small and medium-sized…
read nowWhat happens to your customer reward points when you die?
October 24, 2013
None of us wants our dying words to be, "Make sure you redeem all my points and miles." So loyalty consultancy Colloquy suggests shoppers plan ahead.
read nowU.K. grocery price-matching schemes come under scrutiny
October 23, 2013
In recent months, leading U.K. grocers Tesco, Sainsbury's and Asda have been hyping their price-matching programs, promising shoppers the lowest price. But an…
read nowAlternative gift registry targets people who don't want more stuff
October 22, 2013
The non-profit Center For a New American Dream has launched its So Kind Registry, an alternative gift registry that "encourages the giving of homemade gifts…
read nowCVS/pharmacy puts a new spin on the weekly circular
October 17, 2013
CVS/pharmacy today announced the launch of myWeeklyAd, a savings solution that the company said reinvents the American shopping staple — the weekly sales…
read nowVeriFone, NPCA will let drivers pay at pump with smartphone
October 14, 2013
VeriFone Systems and the National Payment Card Association have introduced a mobile payment and rewards solution for convenience stores and petroleum…
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Five ways you are losing retail customers
by Gary Edwards — Chief Customer Officer, Emathica
Customer loyalty is the backbone of every successful retail business. Although it is important to attract new customers, the real gauge of the brand's health…
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When does personalization become an invasion of privacy?
by Chris Petersen — Owner, IMS
Without realizing it, you are creating a digital trail of your behaviors with every click and tap that you make. E-commerce has been using our cookies to track…
read nowTransparency as a service requires role of the consumer
by Bryan Pearson — President, LoyaltyOne
If "transparency as a service" is the new buzz term in marketing, we should remember there is such a thing as bad service.
read nowFirst Data seeks to simplify deal redemption
October 7, 2013
First Data Corp., providers of electronic commerce and payment processing technology, announced that the First Data OfferWise solution has been integrated with…
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Facebook and Cisco combine forces for in-store mobile
by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group
The networking powerhouses created CMX for Facebook Wi-Fi to drive 'likes' and improve the connected customer experience.
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Target offers to lend a hand with 'Diaper Duty'
by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group
The retailer's new subscription service aims to capture the loyal business of new parents and busy moms.
read nowBest Buy revamps rewards program
September 20, 2013
Best Buy announced this week that it is revamping its loyalty program as "another step to reinvigorate the customer experience."
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