Loyalty Programs News
Consumers love exceptional service, will jump ship for it
June 25, 2019
Two-thirds of consumers will jump ship to another brand if that brand is providing the best experience.
read nowStudy: Emotion a critical aspect in customer decision-making
June 20, 2019
What and how a customer is feeling is important for brands that are striving to influence purchase decision and boost brand loyalty.
read nowNayax adds loyalty, refund feature to digital payment app for unattended businesses
May 8, 2019
Nayax LLC has upgraded its digital wallet app to include loyalty and the ability to offer automated refunds for unattended points of sale, including…
read nowCasino deploys Phi’s promotional kiosks for loyalty strategy, customer management
April 26, 2019
Tuscany Suites & Casino in Las Vegas has installed Phi's Lush platform and promotional kiosk solution for loyalty and patron management strategies…
read nowMobivity debuts consumer frequency technology for retailers
April 15, 2019
Mobivity Holdings Corp, which offers the customer personalization platform Recurrency, is debuting an innovative frequency technology that will let retailers…
read nowMillennials not as loyal as some may think, claims report
March 13, 2019
Millennials in the U.S. and U.K. are not as loyal to retail brands as retailers may think. In fact nearly half, 45 percent, acknowledge they're less loyal to…
read nowConsumers loyal for life once they trust, claims study
February 28, 2019
Consumers are committed and loyal for life if they find a brand they trust.
read nowTarget beta loyalty program expands to more US markets
February 8, 2019
Target is expanding its beta 1 percent back loyalty program to more U.S. markets, including Denver, Kansas City and Phoenix.
read nowStartup Pei raises funding for retail bitcoin rewards platform
February 6, 2019
Pei, a fintech startup, has raised seed funding for its retailer card rewards program.
read nowMarriott rebranding contactless credit card, loyalty strategy
January 31, 2019
Marriott International and Chase Card Services are rebranding their co-branded credit card to a contactless card called the Marriott Bonvoy Boundless Credit…
read nowConsumers want more accessible reward redemption options, reveals study
January 28, 2019
Today's consumers don't want to wait until they hit the $100 mark in order to get a loyalty reward, and prefer to redeem loyalty points at least once a year…
read nowLightspeed debuts loyalty program for retailers, restaurants
December 17, 2018
Cloud point-of-sale maker Lightspeed is launching Lightspeed Loyalty, aimed at helping retailers and restaurants engage with customers and increase customer…
read nowWayfair debuts membership program boasting exclusive perks, saving opportunities
December 6, 2018
Wayfair's MyWay membership program aims to make shopping easier and more affordable by offering unique benefits as well as exclusive sales and discounts, free…
read now7-Eleven pilots mobile payment app
November 5, 2018
Convenience store giant 7-Eleven is testing a mobile app called Scan & Pay that allows customers to skip the line and pay for purchases with the 7-Eleven…
read nowWild Birds taps SMG tool to capture customer insight
October 29, 2018
Backyard bird feeding and nature franchise Wild Birds Unlimited is using Service Management Group's SMG VisitView technology to capture customer feedback at…
read nowKenneth Cole boosts digital shopping experience with enhanced gifting
October 25, 2018
Kenneth Cole is partnering with Loop Commerce in a quest to make online shopping easier for the consumer. The retail brand is integrating Loop Commerce's…
read nowTargeted discounting is alluring to shoppers, claims report
October 22, 2018
One in every four shoppers would seriously consider switching supermarkets if offered targeted discounting, and one in 10 would make the move even if the…
read nowRetailers not measuring right data in customer loyalty effort, reveals study
October 11, 2018
Retailers are failing to measure the correct data to understand customer loyalty, and that is putting customer relationships and profitability at risk.
read nowChipotle launches customer loyalty program
October 3, 2018
Hoping to drive traffic, Chipotle is getting in on the loyalty action, piloting Chipotle Rewards. The points-based loyalty system is now live in three test…
read nowRewards beat discount when it comes to retail promotions
September 21, 2018
Retailers offering shoppers reward-based promotions to drive engagement and purchase activity will likely experience bigger marketing success and profitability…
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