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Marketing News & Media

Commentary: Whole Foods' 'drink while you shop' plan won't work for most retailers

Whole Foods in Washington, DC not only has a bar in-store, but lets shoppers carry their drinks while they shop.

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Commentary: When driving customer loyalty, less is more

Overloading a program with benefits is not the most effective approach.

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Target's price matching: Revolutionary or redundant?

by Natalie Gagliordi — Editor of KioskMarketplace.com, Networld Media Group

Deciding whether to match online prices with brick-and-mortar benefits is a growing retail conundrum.

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App hopes to make shopping 'more fun than Angry Birds'

January 21, 2013

Tuesday will mark the launch of The Hunt — a beta Web app that gamifies retail, sfgate.com reported.

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STRATACACHE makes its play for retail digital signage

January 21, 2013

STRATACACHE, a provider of scalable, high-performance digital signage, content distribution and enterprise video acceleration technologies, recently launched a…

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Receipt surveys offer few benefits to retailers

January 17, 2013

Although till receipt surveys (TRS) began as a highly attractive engagement tool for retailers, a recent blog on research-live.com revealed that the practice…

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NRF: 3 ways to thrive in the global arena

by Cherryh Cansler — Publisher, FastCasual.com

NRF: Execs from MANGO, McMillanDoolittle and Delhaize share how to succeed globally.

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NRF: How Coca-Cola creates happiness for consumers and retailers

An emphasis on optimism and positivity was evident at this year's opening keynote.

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Is strategic pricing dead?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Given the accessibility of pricing information today, is it possible to be strategic in pricing your products and services? Or are we, all, trapped by the…

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Retail Social Media Top 10 [Infographic]

by James Bickers — Editor, Networld Alliance

A look at how some of the top U.S. retail brands stack up on social media.

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Retail Social Media Top 10

Which U.S. retailers have been most successful in building up their followings on major social networking sites? The results might surprise you.

Presented by RetailCustomerExperience.com

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Starbucks reusable cups, a redemption story

by Lisa Biank Fasig — Director, JZMcBride and Associates

Will a reusable cup get people thinking about their reusable cards? Starbucks may soon find out.

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Target implements permanent online price-match policy

January 8, 2013

With flat December sales dampening its holiday shopping season, Target today announced a policy change that could bolster the retailer's value-driven…

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Target and Neiman Marcus partnership dissapoints shoppers

January 2, 2013

Internet chatter is rampant in regards to the recent flop of Neiman Marcus's collection for Target. A recent article on time.com cited comments from the…

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Report: Online holiday shopping sales up 15.2 percent

December 27, 2012

2012 marked another strong season for e-commerce retail, according to the Chase Holiday Pulse, which aggregates payment processing data from 50 of Chase…

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In spite of cost, customized merchandise worth considering

December 21, 2012

Online shopping has not only allowed for retail convenience, but also retail personalization. More and more retailers are allowing for item customization with…

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Cookies and the key to success in retail

by Doug Stephens — President, Retail Prophet Consulting

For the holidays I took my friends, clients and business colleagues cookies. I bought them from a small coffee house and bakery in Toronto called Le Gourmand …

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Outhouses and QR codes: Never assume the norm

by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.

New research from the NPD Group shows that nearly 100 million people (or about half of Internet users) listened to music online in the past three months. No…

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Predictable results

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

In the world of pricing, results are more predictable than we might think. Recently a Fortune 500 marketing professional told me that his company had changed…

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Under the Radar: Ten emerging marketing trends

Loyalty programs are becoming a commodity due to their ubiquity and lack of creative differentiation.

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