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Marketing News & Media

Saks Fifth Avenue to accelerate customer-centric transformation

June 8, 2011

Luxury retailer Saks Fifth Avenue has appointed 5one, a global retail consultancy, to assist in the on-going transformation of Saks to a more customer-centric…

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Scarcity mentality: Boon or bane?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Actually it could be either, depending upon where it exists.

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Big Y Foods launches first-ever grocery integration with Groupon

June 6, 2011

Big Y Foods, Inc., Incentive Targeting and HaloEffect today announced that they have teamed with Groupon, to bring social buying to the grocery retail and…

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Tesco still fighting uphill battle in the United States

Tesco's Fresh & Easy keeps pushing along in the U.S. as the chain recently announced plans to open its first two stores in San Francisco.

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Four essential steps for acquiring and retaining today's connected customer

Globalization and technology are transforming retail customers at a velocity never before experienced.

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MarketLive offers merchants profile-driven remarketing suite

June 1, 2011

MarketLive Inc., an eCommerce software and solutions provider, has announced it will offer a remarketing suite built for the MarketLive eCommerce platform and…

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Price gouging: Is it possible?

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

There have been reports of price gouging on sales of the Chevy Volt and Nissan Leaf with dealers charging $10,000 or more over the manufacturer's suggested…

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Audiobrain joins Red Chariot's retail collaborative

May 31, 2011

Red Chariot, a Minneapolis-based retail collaborative, has announced that Audiobrain, a sonic-branding firm, has joined the collaborative. Audiobrain's role is…

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Commentary: Why digital signage & mobility are the future of marketing

Multichannel marketing's future is in proximity marketing, combining digital signage and mobile tech.

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NRF: Father's Day spending jumps considerably this year

May 30, 2011

Faced with tough budgeting decisions, consumers have put Father's Day on the back burner for years, but this year Americans seem intent on showering dad with…

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CORESense partners with Social Candy to offer online shopping via Facebook

May 30, 2011

CORESense, an SaaS (Software-as-a-Service) provider of end-to-end ecommerce and retail software solutions, announced a partnership with Social Candy to provide…

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New mobile coupon and loyalty programs announced by Street Savings

May 30, 2011

Mobile marketing company Street Savings announced two new closed-loop mobile couponing and loyalty rewards products — Street Savings Mobile Coupons and Mobile…

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Retail Success in the Sunshine State

by Annamaria Turano — Executive Director, MCAworks

What makes a store a local favorite in Florida? Knowing the Florida customer and addressing her lifestyle needs is the answer to Bealls’ success in the…

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ScreenScape to deliver video content to Bauer Hockey's retail partners

May 26, 2011

According to a company press release, ScreenScape Digital Signage Network announced that Bauer Hockey, a manufacturer of ice hockey equipment, will use the…

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Moms and loyalty — the power of the I-Network

by Sharon Goldman — Senior Director, COLLOQUY

I read this blog post about Moms and loyalty with great interest: The post noted new consumer research that shows that many consumers value the ability to…

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Lessons from the 'Shark Tank'

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

I was channel surfing when I stumbled across the program 'Shark Tank.' For those of you who may not have seen it, entrepreneurs present their business ideas to…

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Wowing Customers Doesn’t Come With A Groupon

by Bob Phibbs — CEO, The Retail Doctor

I was reading a blog about using Groupon for a restaurant and a posted comment stood out, "... the key is adding value, so that when they use their Groupon at…

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American Express Social Currency

by Jim Joseph — President, Lippe Taylor

I've been speaking a lot lately about how social media can transform a brand. Either give it a voice for the first time, give it thought leadership status…

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Mobile Retail Monday: The Tour Wrist app

Our expert says the new panoramic image tool is a killer app for retailers.

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