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Marketing News & Media

TikTok: Crafting a successful shopping experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

For brands whose primary audience overlaps significantly with the typical TikTok user, the platform could potentially be a primary touch point.

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Crayola teams with Kohl’s on merch collection

October 3, 2023

Crayola, the crayon giant, is teaming with Kohl's on a merchandise collection called Crayola x Kohl's that will be available only on Kohl's site and in stores…

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Customer-centric holiday campaign strategies for a cookie-less future

by Randi Amorusi — VP of Client Success and Marketing, Whereoware

By pivoting the focus toward fostering customer loyalty, accumulating first-party data, and crafting personalized experiences, retailers can not only navigate…

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Crayola now in the flower business

September 27, 2023

Iconic crayon brand Crayola has launched Crayola Flowers, an online shop offering bouquets and boxed flowers.

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Managing green with green: How sustainability, profitability go hand in hand

by Kristin Naragon — Chief Strategy & Marketing Officer, Akeneo

The rise of sustainability and ethical practices in the retail landscape is not just a trend, but a movement that reflects a growing concern for the…

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Melissa & Doug launch 1st flagship store

September 26, 2023

Melissa & Doug, a wood and sustainable toy brand, will open its first retail store this October, according to a press release.

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5 ways to create engaging content for your digital display

In a digital signage world crowded with brands, making your display stand out is crucial. Crafting impactful content is the key, though it's not always simple.

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Walmart, Target set holiday sales for October

September 21, 2023

On the heels of Amazon announcing its second Prime sales event this year, Walmart plans to hold a "Walmart Deals – Holiday Kickoff Sale" from Oct. 9 through…

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Retail digital store signage - The only guide you’ll ever need

Digital store signage is a game-changer for retailers. Visual merchandising has always been key to attracting customers, but constantly changing physical…

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The golden rules for video digital signage

In this blog, we delve into the essential components that make up the foundation of effective digital signage video design, exploring what we refer to as the…

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Amazon Prime Big Deal Days Oct. 10-11

September 18, 2023

Amazon will hold its next big Prime sale, called Prime Big Deal Days, Oct. 10-11 and the event will include the omnichannel retailer's "best early holiday…

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BJ’s commits $1M-plus to help end hunger

September 15, 2023

BJ's Wholesale Club is continuing its partnership with Feeding American in support of child and family feeding program and the BJ's Charitable Foundation has…

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Five Below opens in South Carolina mall

September 14, 2023

A Five Below store is opening this month at the Coastal Grand Mall in Myrtle Beach, South Carolina.

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Boost Your Foot Traffic With Videos Displayed On Digital Signage

Consumers are exposed to more ads than at any other time in history. So, with all of this competition, how do brick and mortar businesses grab the attention of…

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TikTok Shop launches in US

September 13, 2023

Social media channel TikTok has launched an online shop featuring products from creators and brands on the platform.

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Furniture brand opening sixth store in Florida

September 13, 2023

BoConcept, a Danish furniture retailer, will open a store in Boca Raton, Florida by year's end.

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Kroger, Alberstons selling 431 stores as part of merger

September 12, 2023

The Kroger Co. and Albertsons Companies Inc. will sell of over 400 stores to C&S Wholesale Grocers LLC as part of the merger between Kroger and Alberstons.

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Toy brand launches permanent location in US

September 11, 2023

Pop Mart, a well-known designer toy and entertainment brand in Asia, will now have a permanent location in the American Dream mall in New Jersey as of Sept. 15.

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PayMore Electronics enjoying robust growth

September 8, 2023

Electronics retailer PayMore has seen double-digit deals this year and a 400% increase in units over the last nine months. The retailer expects to surpass 25…

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7-Eleven launches store in Laos

September 8, 2023

7-Eleven has opened the first of seven stores in Laos, on Souphaunouvong Avenue in Vientiane.

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