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Marketing News & Media

5 ways QR codes can drive virtualization in the retail customer experience

by Sharat Potharaju — Founder and CEO, Beaconstac

Retailers are embracing virtualization as a strategy to seamlessly merge the digital and physical presence, creating a harmonious customer experience that will…

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Vending machine offers products in exchange for marketing survey

November 23, 2023

Beauty products are available at a recently installed vending machine on the top floor of the Kichijoji Tokyu Department store in Tokyo in exchange for filling…

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What retailers are closed on Thanksgiving?

November 21, 2023

Once upon a time Thanksgiving was celebrated not only for a bountiful spread on the table but as the kickoff time for the infamous Black Friday sales at nearly…

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How to reach Gen Z for success and customer loyalty

November 20, 2023

The APC Gen Z study found that Gen Z has five top demands from businesses and brands and the list includes rewards.

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Newegg debuts ‘group buy’ special deal feature

November 17, 2023

Electronics retailer Newegg has launched a 'group buy' program to reward members who join forces to unlock special daily deals.

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7-Eleven debuts merch, Gold Pass perk

November 17, 2023

7-Eleven is in the holiday spirit as the convenience store brand is launching merchandise, from gifts to home accessories, as well as a perk to its 7NOW Gold…

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Chatmeter Commits $30,000 in Charitable Donations to San Diego-Based Organizations

Chatmeter, a leader in brand intelligence and reputation management, today announced the company has pledged $30,000 to three San Diego-based organizations…

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Target CEO on why stores continue to close on Thanksgiving

November 15, 2023

Target CEO Brian Cornell declared Target stores would close on Thanksgiving four years ago and the operations move has remained in place ever since.

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Walmart debuts store upgrades

November 13, 2023

Walmart is celebrating the re-grand opening of 117 remodeled stores across the country, representing an investment of more than half a billion dollars in 3…

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Fashion retail Claire’s expands Roblox experience

November 10, 2023

Fashion brand Claire's is continuing to expand its franchise on Roblox, called ShimmerVille, with the addition of fan-favorite digital pets now part of the…

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Young consumers hitting TikTok for holiday shopping

November 6, 2023

More than a third of consumers, 36%, plan to use TikTok for holiday shopping this year.

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Ulta Beauty piloting smart vending machines in 10 U.S. stores

November 3, 2023

Ulta Beauty is testing smart vending machines within 10 stores across the U.S. via a partnership with SOS.

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Target launches pre-Black Friday deals

November 2, 2023

Target is running four weeks of pre-Black Friday deals that kicked off Oct. 29 and run through Thanksgiving weekend.

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Overstock.com changing corp name to Beyond Inc.

November 2, 2023

Overstock.com, which bought Bed Bath & Beyond in late June and rebranded as Bed Bath & Beyond, is now changing its corporate name to Beyond, Inc.

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Shoe Carnival taps Amplience and boosts conversions, revenue, customer experience

October 31, 2023

Shoe Carnival, a family footwear retailer, has increased conversions and revenue, enhanced marketing campaign efficiency, improved customer experience and team…

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Amazon taps Gen AI to drive creative ad imagery for brands

October 31, 2023

Amazon Ads has launched image generation in beta, tapping generative AI, to help brands create more creative lifestyle imagery aimed at boosting ad performance.

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JCPenney launching Black Friday deals early

October 31, 2023

JCPenney's holiday marketing strategy is all about making the holiday count and enjoying every moment.

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Mens retailer Harry Rosen debuts loyalty program

October 30, 2023

Retailer Harry Rosen, which sells menswear, has launched a new loyalty program called Club Harry.

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Decoding Gen-Z: 5 rules for retail success

by Daniel Brown — Editor, Networld Media Group

Perhaps no generation in history has been more discussed, courted and feared as Gen Z. But what makes this group of consumers tick, and how can companies…

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Top consumer trends for marketers this holiday season

Kassi Socha, director analyst in the Gartner Marketing practice, shares insight on how marketers can adjust to the changing landscape in retail for not only…

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