Loyalty programs gaining deeper ground with retailers

August 17, 2015

A new report notes big divide between loyalty efforts and mobile marketing, however.

Say what? A Wheaties beer? Yup, and it’s called HefeWheaties

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Breakfast food retailer delves into a new product line, just like high-end fashion retailer Lululemon. One hint: it comes with foam on top.

Big Tesla fan in line to get free Model X courtesy of unique referral contest

August 13, 2015

Bjorn Nyland, a rabid Tesla Motors' customer, says he'll offer test rides once he claims his free prize.

Beauty retailer hits omnichannel strategy head-on

August 12, 2015

Sephora is launching a subscription beauty box service and the move is getting applause from industry watchers.

Consumers love the personal touch in email marketing

August 12, 2015

Taking time to customize that email strategy can pay off for retailers.

Back-to-School: Reports reveal what’s hot, what’s not and consumer trends

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Consumer shopping reports reveal some new trends and why consumer activity will be down a bit compared to a year ago.

Apple taking a bigger bite of watch market than many expected

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The electronics device innovator's Watch was predicted to have some impact on the traditional timepiece-making market, but the actual bite may surprise most…

Target drops shipping fee to push back-to-school online traffic

August 6, 2015

Shoppers buying school supplies at Target.com will get all items sent free with no minimum purchase requirement for next nine days.

Rewards program delivers the goods for National Coney Island chain

August 5, 2015

National Coney Island restaurant chain is reaping benefits of a new rewards program.

Engaging the millennial shopper: It's not easy but it can be done

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Getting millennials on board as loyal customers isn't just about tweeting, posting and sharing the latest products on Instagram.

Lululemon brews unique approach for luring male shoppers

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Lululemon obviously believes the way to building a bigger male consumer base is all about crafting the right beer.

FiveStars partners with Advantage Waypoint to drive growth, company expansion

August 3, 2015

Marketing automation and loyalty program provider FiveStars is partnering with Advantage Waypoint to drive merchant expansion and speed growth.

Back-to-School: Making shopping easier key to driving customer loyalty, engagement

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Consumers rely on lists for back-to-school shopping, so helping them find what they need as easily as possible enhances the store experience and drives loyalty…

6 dos and don’ts of successful loyalty programs

by Cherryh Cansler — Publisher, FastCasual.com

Loyalty programs are a standard form of marketing by retailers these days, whether they’re done digitally or via old-fashioned punch cards. All programs are…

Tesla engages electric car customers to drive sales, save costs

July 31, 2015

Referral program success could prove valuable for Tesla and its customers, while driving down car costs.

App-less mobile tool strives to engage shoppers, boost traffic and sales

Web platform offers up engagement opportunity as well as data analytics capability.

Consumer apps are a must-have for the food retail business, reveals new research

July 29, 2015

Grocery apps for shoppers are a great way to enhance customer interaction and spur consumer loyalty.

Back-to-School: Generational needs, budget-conscious shoppers present retail challenges

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Shoppers are investing in electronic gadgets and keeping an eye on the school spending budget this year.

Pilot success spurs mobile ad efforts at Marathon stores

July 29, 2015

A 90-day trial run by Golden Pantry Food Stores reveals iSIGN technology to be an effective marketing tool.

Free webinar offers insight on Which Wich CRM strategy

July 28, 2015

The live webinar will provide a rare opportunity to learn about customer relationship management from the business enterprise and gain unique insight on…