Study says luxury brands fundamentally misunderstand their audience

December 29, 2014

Luxury brands mistakenly believe their customers are typically female and on average 45-years old with a net worth over $1 million, the study found. However…

Home Depot chairman to receive NRF Gold Medal Award

December 22, 2014

Additionally, France's Galeries Lafayette will be named International Retailer of the Year with Executive Chairman Philippe Houzé accepting the award on behalf…

Why most retail loyalty programs are failing

by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.

In reality, most retail loyalty programs are little more evolved than a basic paper coupon.

Survey explores how the "pester power" of children drives retail sales

December 19, 2014

Advertising can work to build demand for devices, but despite the large advertising budgets involved, success isn’t guaranteed.

Second consecutive week sees $5B weekdays of online desktop spending

December 17, 2014

The online desktop spending season-to-date remains up 15 percent, still ahead of forecast.

Study says more people buying beauty and personal care products online

December 16, 2014

The research found that Beauty and Personal Care, an industry traditionally rooted in the ability to touch, smell, sample and experiment with products in…

Using data to spike holiday shopping traffic

Three ways retailers and manufacturers can accomplish greater loyalty and sales during the busy holiday season.

A retail marketing wish list, from wise men to golden rings

by Bryan Pearson — President, LoyaltyOne

Who knows? Someone may be watching.

Millennials twice as likely to spend more this holiday season

December 12, 2014

The idea of not spending more this holiday season was consistent across age, income and education levels, but millennials had the lowest propensity to hold…

Luxury brand Sabon boosts e-commerce holiday sales by 35 percent via personalization

December 12, 2014

Sabon said it saw dramatic improvements across key performance metrics including user engagement, total page views, time spent on site and most importantly…

Retail sales increase 0.6 percent in November

December 11, 2014

Gains were consistent with NRF's holiday sales forecast, which anticipates an increase of 4.1 percent over last year.

New year, new loyalty: Five lessons you might have missed in 2014

If you didn't adopt a loyalty program in 2014, this is one New Year's resolution that's sure to pay off, and the numbers prove it.

Mobile payments dominate the early holiday shopping season

by Will Hernandez — Editor, NetWorld Media Group

Consumers now more than ever are using their smartphones and tablets to shop on Thanksgiving, Black Friday and Cyber Monday.

Webinar to delve into the impact of mobile on holiday shopping

December 8, 2014

Retail Customer Experience will host a free webinar that delves into the impact mobile technology is having on this holiday season, including analysis of this…

How to align your loyalty program with your company's charitable works

by Bryan Pearson — President, LoyaltyOne

It took Scrooge three ghosts and a long night to become a charitable man. For many loyalty marketers, it only requires the spirit of competition.

Data from sales registers shows Black Friday down over last year

December 5, 2014

November sales comps before the holiday were positive, suggesting that consumers began their holiday shopping earlier this year.

Report says Black Friday down from last year, but November saw modest growth overall

December 4, 2014

In-store engagement improved, with average duration up and bounce rate down, as the shoppers that did visit the store had a strong intent to buy.

StickerYou Develops Innovative Technology that Changes the Branding Landscape for Small Business

Online technology makes packaging new products way more affordable. For the first time ever, small businesses can stand out by creating high quality custom…

Report details shopping behaviors of US Hispanic population

December 3, 2014

Hispanics account for one-sixth of the U.S. population, totaling 53 million people. These shoppers have increased their spending more than 200 percent since…

IBM report says Cyber Monday revenue up 8.5 percent over last year

December 2, 2014

From Thanksgiving through Cyber Monday, overall online sales increased 12.6 percent, with mobile sales up 27.2 percent compared to the same period in 2013.