Marketing News & Media
Interactive retail displays charting new territory
by Katie Kochelek — Senior Marketing Specialist, Frank Mayer and Associates, Inc.
Retail displays are an important component of a successful marketing plan, calling attention to a brand's products and building a loyal customer base. With…
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Google readying NYC retail store
May 26, 2021
Google will open the doors to its first-ever retail storefront this summer. The Chelsea, New York location will provide Google device users a place to…
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Amazon Fresh debuts in DC area
May 26, 2021
Amazon has opened an Amazon Fresh grocery store in Franconia, Virginia, marking the first in the greater Washington, D.C. area and the thirteenth store in the…
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Colonial Jewelers revamps logo after 7 decades
May 26, 2021
Colonial Jewelers, founded in Westminster, Maryland in 1920, is debuting its second logo in 70 years, according to a press release.
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Mars countertop freezers will offer ice cream at Circle K locations
May 24, 2021
To meet evolving consumer preferences for frozen products at the point-of-sale, Phononic Inc., a provider of solid-state cooling and heating technology, has…
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YETI tapping AR, 3D for immersive online customer experiences
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
The outdoor brand is deploying innovative technologies that are providing customers an augmented reality/3D virtual experience when shopping online for that…
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Northeast supermarket brand expands rewards program
May 19, 2021
Customers accumulating Price Chopper/Market 32 rewards points can now support local schools, pay down loans, make charitable donations, buy special kitchen…
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How physical retailers can attract today’s multichannel shopper
by Tom Ertler
Tom Ertler, senior vice president, creative director, at Miller Zell, shares insight on how to create a seamless experience catering to multi-channel shoppers.
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Big Lots raising funds for veterans
May 18, 2021
In honor of the upcoming Memorial Day holiday, retailer Big Lots is partnering with the National Veterans Memorial and Museum in Columbus, Ohio to show support…
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Robert Redford's Sundance Catalog store launching in Connecticut
May 17, 2021
Sundance Catalog, a lifestyle retailer of apparel and home furnishings, has opened a brick-and-mortar retail location in Westport, Connecticut.
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TikTok piloting in-app shopping with Hype
May 14, 2021
ByteDance Ltd., maker of video app TikTok, is working with at least one U.K. merchant to test in-app sales in the Europe market.
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Data's role in creating not just 1 customer journey but tens of journeys
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
Retail Customer Experience interviewed Melissa Tatoris, chief innovation catalyst at MarTech company Acoustic, an independent and open marketing cloud and…
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Don't hold your breath waiting for hordes of revenge spending shoppers
by Chris Hogue — Head of Strategy and Product, LiveArea
Chris Hogue, head of strategy and product for LiveArea, warns retailers not to overreact to the "pandemic bounce" in consumer traffic and retail sales.
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Victoria's Secret spinning off by late summer
May 14, 2021
L Brands, the parent company of high-end lingerie retailer, Victoria's Secret, plans to spin the brand, as well as its Bath & Body Works, into publicly…
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Taking on Direct-to-Consumer Brands: How Traditional Retailers Can Stay in the Game
Across industries, the direct-to-consumer model is turning how buyers think about shopping on its head—and traditional retailers have no choice but to change…
Presented by RetailCustomerExperience.com
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Simon mall owner gets healthy financial boost as pandemic ebbs
May 13, 2021
The vaccination against COVID-19 is driving shoppers back to the malls and that's proving to be good news for mall operator, Simon Property Group Inc.
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Lowe's debuts curated innovative home product guide
May 11, 2021
Lowe's is launching the Lowe's List for Innovation in a quest to help its customers find innovative home products more easily.
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Convenience chain expands loyalty program nationwide
May 11, 2021
GPM Investments, LLC, the seventh largest convenience chain in the U.S., has expanded its fas rewards loyalty program across the U.S.
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Rubino shoes taps Emarsys to drive omnichannel engagement
May 11, 2021
Footwear specialist Rubino Shoes is partnering with omnichannel customer engagement provider Emarsys to scale its local community focus in the digital…
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Dickies piloting AI-driven consumer experience for Chinese shoppers
May 10, 2021
Dickies, which sells durable workwear, is piloting a personalized fitting experiencing on Alibaba Group's Tmall platform in China.
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