Marketing News & Media
College student launches beauty product vending machine
September 8, 2020
Leslie Williams, a Wayne State University student, has launched a vending machine in Detroit to provide beauty care products tailored to African American women…
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Lowe's donating $1M to American Red Cross disaster relief, response efforts in wake of Hurricane Laura
September 7, 2020
Home improvement retailer Lowe's is pledging $1 million dollars in support of relief efforts to residents impacted by Hurricane Laura which hit the Gulf Coast…
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Sporting goods retailer taps Oracle Cloud for greater associate-customer engagement
September 7, 2020
Sporting goods retailer Scheels is deploying Oracle Retail Xstore and Oracle Retail Xstore Office Cloud Service to its 28 stores in a quest to give associates…
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Using in-store methods to drive online conversions
by Raj Shroff — Principal, PINE Strategy & Design
Raj B. Shroff, founder and principal at Pine Strategy & Design, believes it's time for retailers to understand exactly what prevents consumers from buying.
read nowInteractive display market to reach $29.19B by 2026
September 3, 2020
The interactive display market is expected to reach $29.19 billion by 2026, according to a report by Valudates Reports. The market will also grow at a compound…
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AREA15 experiential complex opening this month
September 3, 2020
AREA15, a purpose-built experiential art and entertainment complex in Las Vegas, Nevada, will open its doors Sept. 17 at 6 p.m. and those wishing to visit the…
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Luxury brand taps Searchspring to boost online search conversion results
September 2, 2020
Badgley Mischka, a luxury apparel brand, has boosted search conversion by 85% in its online store after deploying Searchspring's technology.
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7-Eleven plays host to entrepreneurs' exclusive snacks, drinks
September 1, 2020
Convenience retailer 7-Eleven is once again supporting innovative products with its second Sips & Snacks initiative.
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Black Friday will be quite different in the UK this year
September 1, 2020
A hefty majority of U.K. consumers don't plan to spend Black Friday in stores and will be online scouring websites for top deals.
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Foot Locker opens community Power Store on West Coast
August 31, 2020
Foot Locker is celebrating the grand opening of its first West Coast community-based Power Store, in Compton, California.
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Lowe's on the catwalk during New York Fashion Week
August 28, 2020
Home improvement retailer Lowe's is getting its first appearance in New York Fashion Week thanks to three designers, including Rebecca Minkoff.
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Creating a safe third place through loyalty programs
by Melissa West — Product Marketing, PDI
Melissa West, vice president, product marketing/convenience retail, at PDI Software, explains why retailers focused on developing or adjusting loyalty programs…
read nowPopID intros pay-by-face solution
August 25, 2020
PopID, a Cali Group company, is launching its PopPay face-pay service, which lets users pay with their faces at facial recognition devices. Customers can link…
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4 best practices in digital gifting that rebuild consumer experiences
by Brett Narlinger — Senior Vice President, Global Commece, Blackhawk Network
Brett Narlinger, head of global commerce at Blackhawk Network, details why now is the time for retailers to rebuild customer experience around digital…
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5 things retailers must do to get back to business post COVID-19
by Shashin Shah — Marketing, Pimcore
Shashin Shah, CEO of Pimcore Global Services, share five strategic steps to re-adjust the steering wheel for the road ahead so the digital retail business…
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Target sales zoom, hitting all-time high
August 20, 2020
Target beat every analyst prediction regarding its latest quarterly earnings with its online business experiencing robust growth to the tune of 700%.
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Payless relaunches in North America with new online platform, concept stores
August 19, 2020
Footwear retailer Payless is relaunching in the North American market with a revamped e-commerce platform as well as new brick-and-mortar concept stores.
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Technology and safety in retail: 3 smart moves as stores reopen
by John Kavulich — Vice President, IoT Solution Sales, Acuity Brands
John Kavulich, VP, IoT Solution Sales, Acuity Brands Lighting, Inc., explains that while adaptive retailers' multi-faceted approach to managing during the…
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Klarna teams with fashion influencers for video game shopping experience
August 18, 2020
Payments platform Klarna partnered with two social media influencers to create a pop-up virtual shopping experience in the Nintendo video game Animal Crossing.
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Home Depot beats profit expectations
August 18, 2020
Home Depot's sales spike of 23.4% in its fiscal second quarter beat analyst expectations by a healthy margin.
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