Marketing News & Media

Amazon debuts Luxury Stores experience

September 16, 2020

Amazon is launching a high-end fashion and beauty shopping experience via its app and it's by available invitation-only to U.S.-based Prime members.

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The new way to drive customer traffic and engagement: Virtual prepaid incentives

by Pat Shea — Editor, NetworldMedia

Fintech, daVinci Payments, has introduced the industry’s first loyalty and acquisition engine, the Payment Accelerator, that can boost customer engagement…

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Gift Cards to Drive the 2020 Holiday Shopping Season

The ongoing impact of COVID-19 will likely drive a major change in our gift-giving choices this year.

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California cannabis dispensary debuts self-serve kiosks

September 14, 2020

Greenstop, a new California based cannabis dispensary, has installed self-serve kiosks that can serve four customers simultaneously, according to a TechCrunch…

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3 content challenges to confront when switching from bricks to clicks

by Nathan Holmes — Product Marketing Manager, Widen

Nathan Holmes, product marketing manager at Widen, explains that retailers that are switching from bricks to clicks will face a few content challenges that…

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Digital will dominate holiday shopping, claims research

September 14, 2020

More than half of consumers, 58%, have financial worries due to the ongoing COVID-19 pandemic, yet 59% expect to spend the same on holiday gifts this year as…

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The questions retailers are asking about holiday shopping 2020

by Brian Cluster — Director of Industry Strategy for CPG & Retail, Stibo Systems

As the holiday season approaches, Brian Cluster, industry strategy director at Stibo Systems, explains why an uncertain economic climate isn't necessarily…

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Digital gift card income on robust path

September 11, 2020

Consumers are loving the gift card option more than ever, which is likely due to the ongoing coronavirus pandemic which is curtaining retail store traffic due…

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Beyond the standard metrics: Measuring store performance in the digital age

by John Kavulich — Vice President, IoT Solution Sales, Acuity Brands

John Kavulich, VP, IoT Solution Sales, Acuity Brands Lighting, Inc., explains why studying the customer journey, and the symbiotic connection between online…

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3 ways automation helps scale CPG compliance

by Audwin Cash — SVP, Atrius Enterprise Solutions

Audwin Cash, senior vice president, enterprise solutions, Atrius, at Acuity Brands, shares insight on how retailers can overcome the challenges inherent in…

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College student launches beauty product vending machine

September 8, 2020

Leslie Williams, a Wayne State University student, has launched a vending machine in Detroit to provide beauty care products tailored to African American women…

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Lowe's donating $1M to American Red Cross disaster relief, response efforts in wake of Hurricane Laura

September 7, 2020

Home improvement retailer Lowe's is pledging $1 million dollars in support of relief efforts to residents impacted by Hurricane Laura which hit the Gulf Coast…

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Sporting goods retailer taps Oracle Cloud for greater associate-customer engagement

September 7, 2020

Sporting goods retailer Scheels is deploying Oracle Retail Xstore and Oracle Retail Xstore Office Cloud Service to its 28 stores in a quest to give associates…

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Using in-store methods to drive online conversions

by Raj Shroff — Principal, PINE Strategy & Design

Raj B. Shroff, founder and principal at Pine Strategy & Design, believes it's time for retailers to understand exactly what prevents consumers from buying.

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Interactive display market to reach $29.19B by 2026

September 3, 2020

The interactive display market is expected to reach $29.19 billion by 2026, according to a report by Valudates Reports. The market will also grow at a compound…

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AREA15 experiential complex opening this month

September 3, 2020

AREA15, a purpose-built experiential art and entertainment complex in Las Vegas, Nevada, will open its doors Sept. 17 at 6 p.m. and those wishing to visit the…

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