Marketing News & Media
Preparing for the post-pandemic environment will test retailers’ flexibility
Given public health officials' recommendations regarding social distancing and minimizing contact with individuals outside the household, self-service checkout…
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Colorado artists sell wares in refurbished vending machines
August 7, 2020
The artists of the Mancos Creative District in Mancos, Colorado, have refurbished snack vending machines to sell works of art in the machines and have already…
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Hair care specialists tap e-commerce/self-service retail synergy
by Elliot Maras — Editor, Kiosk Marketplace & Vending Times
Three years after launching their e-commerce business, this entrepreneurial couple began placing vending machines to make their products available to people in…
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Does your brand positioning ring true with your customers right now?
by Mary Ann O'Brien — CEO/Founder, OBI Creative
Mary Ann O'Brien, CEO and founder of OBI Creative, explains why retailers can't be afraid to stand out. When a retailer knows what they are, and what customers…
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Lord & Taylor files for bankruptcy, seeking new owner
August 4, 2020
The latest retailer to falter from the ongoing COVID-19 pandemic is Lord & Taylor, one of the oldest U.S. department stores.
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Vans teams with The Simpsons on footwear brand
August 4, 2020
Footwear and apparel retailer, Vans, has a new product line out and it's all about The Simpsons, a longtime popular cartoon series.
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Walmart trimming corporate jobs as part of omnichannel strategy
August 3, 2020
Walmart is reportedly slicing corporate jobs as part of its quest to merge its online and physical businesses and become a stronger omnichannel retailer.
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Walmart partners with Impossible Foods to offer customers meatless burger
July 31, 2020
Walmart is selling the Impossible Burger, made by Impossible Foods, in more than 2,000 stores as well as online and through its mobile app.
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NetSuite apparel leader talks COVID-19 impact, the need for a multi-channel retail approach
by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com
Craig Harris, segment leader and industry principal for apparel, footwear and accessories at the cloud-based business management solutions provider, offers up…
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Kohl's latest retailer to close stores on Thanksgiving
July 30, 2020
Kohl's is closing its stores Thanksgiving Day for both safety and convenience reasons, according to a company blog post.
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L Brands advances cost reduction strategy, moving forward on layoffs
July 30, 2020
L Brands, Inc., the parent company of Bath & Body Works, Victoria's Secret Beauty and Secret Lingerie as well as PINK, is moving forward on a substantial…
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Best Buy latest retailer to close on Thanksgiving Day
July 29, 2020
Electronics powerhouse Best Buy is latest retailer to decide to close on Thanksgiving Day.
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AR, AI gain ground in post-COVID retail marketing strategies
July 28, 2020
The COVID-19 pandemic is changing retail marketing strategies with more spend taking place on augmented reality, artificial intelligence and messaging in the…
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Target closing stores for Thanksgiving
July 28, 2020
Target stores will not be open this Thanksgiving due to the ongoing pandemic and the retailer's focus on making holiday shopping simple, safe and stress-free.
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Lowe's, HomeAdvisor team up to boost Pro job lead stream
July 28, 2020
Home improvement retailer Lowe's is partnering with HomeAdvisor to help drive leads to Lowe's Pros by offering its Pros loyalty program members a free annual…
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How leaders in e-commerce deliver exceptional customer experience
by Megan Higgins — VP and GM, eCommerce and Marketplaces, Avalara
Megan Higgins, VP and GM, e-commerce and marketplaces, Avalara, shares that when it comes to expectations, consumers will continue to raise the bar, creating a…
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Traditional vs. frictionless payments: Will customers trade security for convenience?
by Pat Shea — Editor, Networld Media
Since the start of the COVID-19 pandemic, many consumers, especially those who never shopped online before, turned to online payments out of necessity for…
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Online stationery retailer taps Kameleoon to boost visitor experience
July 23, 2020
Papier, an online stationery e-commerce store, is deploying Kameleoon technology to enhance the online customer experience and to be more nimble to react to…
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Men's Wearhouse shuttering stores, slashing workforce
July 22, 2020
Tailored Brands, which owns Men's Wearhouse, will cut 20% of its corporate workforce and is considering closing up to 500 of the 1,450 Men's Wearhouse…
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Walmart shuttering stores on Thanksgiving
July 22, 2020
It might just signal the end of what consumers view as the kick-off to Black Friday, and it might just be for one year, but Walmart won't be open Thanksgiving…
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