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Marketing News & Media

Banana Republic donates $20M in new clothes for those in need

June 3, 2020

Banana Republic, in partnership with a non-profit, is donating over $20 million dollars in new clothes to Americans in need, including those unemployed due to…

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Robling offers free analytics tool for retailers

June 2, 2020

Robling is offering retailers a free analytics application that can help provide key insights as they plan and deploy store re-opening strategies.

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Costco putting samplers back to work

June 1, 2020

Missing those yummy snack bites while shopping at Costco?

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Citizen protests force Amazon to close hubs, Target to shutter stores

June 1, 2020

Protest demonstrations regarding the recent death of George Floyd, who died while being arrested by police in Minnesota, prompted Amazon to close hubs in…

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Digital Advertising Trends: Taking your Brand’s Message to the Streets

A new, innovative and patented digital Out-Of-Home (DOOH) media promises to reshape the way brands deliver marketing messages within the urban landscape.

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Steritech debuts audit service to help retailers adhere to pandemic protocols

May 29, 2020

Steritech, which offers safety consulting and solutions, is offering retailers a new service aimed at helping them comply with COVID-19 safety measures.

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Under Armour store reopenings hit nearly 50%

May 29, 2020

Under Armour will have nearly half of its North America stores open as of today as it continues its phased approach to getting back to business in the wake of…

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Pivoting to meet immediate demands while planning for the future

Restaurants, retailers and pretty much every business enterprise are facing a slew of challenges in light of the COVID-19 pandemic. Hear how Adobe industry…

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Solving the intent data problem with journey management

by Mark Smith — President, Kitewheel

Mark Smith, president at Kitewheel, says retailers are swimming in customer data for creating fairly detailed customer profiles. And, with the right analytics…

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Navigating COVID-19: Retail coming back strong, new challenges ahead

In this week's HP-sponsored podcast on how COVID-19 is impacting retail, Retail Customer Experience contributing podcast host Bradley Cooper shares insight…

Presented by HP Inc.

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The long-term impact COVID-19 will have on attitudes toward e-commerce

by Richard Piper

Richard Piper, business development director at Webloyalty, shares how retailers, in the wake of COVID-19, has a big task ahead: thinking about the long-term…

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Social distancing births marketing opp for retailers, restaurants

May 27, 2020

Mandated social distancing requirements during the ongoing COVID-19 pandemic has ignited an innovative marketing strategy for restaurants and clothing…

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SMBs optimistic on recouping losses due to COVID-19

May 27, 2020

More than half of small retailers, 68%, believe they will be able to recoup the financial loss brought on by COVID-19 and related mandatory shutdowns over the…

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TJ Maxx, Marshalls, Home Goods prepping to re-open last phase of stores by month's end

May 26, 2020

TJ Maxx, Marshalls and Home Goods stores are on track to re-open remaining company-owned locations by the end of June and expects to encounter big consumer…

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DOOH keeps small business alive during COVID-19

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Many small businesses are hurting due to COVID-19 restrictions. Some DOOH vendors, however, are helping them stay alive by offering free DOOH advertising to…

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Changing habits of a lifetime: why online retailers must support the vulnerable and elderly more than ever before

Conor McGrath, head of UK and Nordic Clients at parcelLab, shares why UK retailers UK retailers that have introduced new measures to help vulnerable shoppers…

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Navigating the new retail experience: A world of change

by Chris Hogue — Head of Strategy and Product, LiveArea

Chris Hogue, head of strategy and product at LiveArea, explains why experimentation and flexibility is key to retail success.

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5 things retailers can do to stay competitive in the ever-changing world of retail

by Maria Topken

Maria Topken, vice president, client leadership, at Brandience, shares five strategic steps retailers should take to stay competitive and why retailers should…

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Pier 1 Imports initiates liquidation phase

May 20, 2020

Pier 1 Imports is seeking court approval to liquidate stores, once they re-open in the wake of COVID-19, after months of trying to find a buyer.

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How data and analytics can help retailers SmartTest across the chain

by Rick Muldowney — Chief Analytics Officer, digm

Rick Muldowney, chief analytics officer at digm, shares insight on why testing, along with solid data and analytics, can help retailers avoid expensive…

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