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Marketing News & Media

Foot Locker revamping loyalty program

February 3, 2020

Foot Locker is refreshing its loyalty program with a platform boasting many more perks for customers.

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Snap Kitchen debuts free shipping, Whole Foods Market launch

January 31, 2020

Snap Kitchen is launching free ground shipping across 38 states and debuting its chef-prepared meals in dozens of Whole Foods Market stores across Louisiana…

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How to provide an exceptional customer experience in the digital environment

by Krystal Taing — Sr. Product Specialist, Rio SEO

Krystal Taing, listings management product specialist at Rio SEO, shares insight on how havig the right tools and technologies can help retailers deliver…

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70% of your customers visit once and never return—here’s how to win them back

It’s been said time and time again—turning a first time visitor into a loyal customer is the ultimate win for any business.

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Use foot traffic to boost post-holiday sales

Once the ball drops on New Year’s Eve, so do sales numbers. If you think about post-holiday as an event like pre-holiday, you can lay a foundation that will…

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Customization or co-creation? There's a difference

by Daniel Edmundson — Strategy Director, Gretel

Daniel Edmundson, strategy director at Gretel, writes that the role of consumers in the retail process is quickly shifting and we've have now come to a moment…

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Retail spend is up and millennials are to thank

January 24, 2020

Retail spending is up, according to a TD Bank report, and millennials are the consumer generation leading the charge.

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A look at brick-and-mortar retailers growth and where customer experience fits in

by Stephan Schambach — Founder & CEO, NewStore

Stephan Schambach, founder and CEO, NewStore, shares insight on retailers growth and explains why brands can't simply replicate what stores have been about in…

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Why harmonic retail succeeds where omnichannel fails

by DeAnn Campbell — Director of Retail Strategy and Development, Harbor Retail

DeAnn Campbell, who heads up retail strategy and research at Harbor Retail, shares insight on the new retail model and how retailers can deliver a customer…

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Microsoft CEO: Tech intensity will rule retail

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Retailers that have been able to use their data successfully are creating new opportunities for not only customers, but for brands and suppliers, Microsoft CEO…

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Experiential retail: How can screens improve the in-store experience?

by Alex Moulton

Alex Moulton, chief creative officer, Trollbäck+Company, explains why successful screen content is not about optimizing for transactions, but about delighting…

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Southeastern Grocers taps Opterus tech to boost communications

January 14, 2020

Southeastern Grocers Inc., is deploying the Opterus OpsCenter solution to serve as a centralized communications system.

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How would your CFO measure customer engagement and experience?

by Jean Belanger — CEO, Cerebri AI

Jean Belanger, co-founder and CEO of Cerebri AI, zeroes in on how artificial intelligence and a data-driven approach can help brands understand customer…

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Best Walk-Through marketing resources of 2019

We’ve gathered our most popular resources from 2019 to help you with your 2020 marketing strategy.

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Finding the best CX metric for your program

by Howard Lax — Principal Director, CX Consulting, Confirmit

Howard Lax, principal director of customer experience consulting at Confirmit, explains why the best customer experience metric is one that relates to customer…

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How retailers can get a jump start for busy retail seasons in 2020

Rethink Productivity Founder and CEO Simon Hedaux explains why its time to start planning for 2020 and the busy retail seasons ahead.

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How web-based 3D, AR tools enhance the customer shopping experience

Rob Weaver, chief revenue officer at Vertebrae, shares insight on how 3D and augmented reality shopping tools can prevent returns by boosting confidence that…

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Look Back: Top retail customer experience blogs of 2019

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience was bursting with great shared insight this year. Here's a look at the top five blogs that captivated readers' attention.

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JRNI CEO on how tech is bridging the digital-to-physical divide in retail

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience talks with John Federman, CEO of JRNI, an enterprise SaaS scheduling platform, on why technology must be front and center for all…

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Smile! 3D facial recognition is raising kiosk value

3D facial recognition, well established in China, is in its early stage of adoption in the U.S. Despite privacy concerns, the technology will make transactions…

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