Marketing News & Media
Postmates debuts measures to help merchants impacted by COVID-19
March 11, 2020
On-demand delivery platform Postmates aims to help ease burdens on merchants and couriers dealing with the coronavirus outbreak.
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3 ways to drive customer loyalty in 2020
by Phil Seward — SVP Loyalty Strategy, Americas, Collinson
Phil Seward, senior vice president of loyalty strategy, Americas, at Collinson, writes that in today's fast-moving world, where consumers have many choices…
read nowDiane von Furstenberg partners with Mastercard to enhance in-store experience
March 10, 2020
In a quest to boost customer experience and also deliver intelligent insight to store associates, fashion icon Diane von Furstenberg is partnering with…
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5 reasons why chatbots represent a huge opportunity for retailers
by Julien Rio — Marketing Director, Engage Digital, RingCentral
Julien Rio, marketing director at RingCentral Engage Digital, outlines some reasons e-commerce retailers should consider using chatbots.
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7-Eleven opens first 'Evolution Store' concept
March 5, 2020
Following a successful beta program that kicked off a year ago, convenience store giant 7-Eleven, Inc. has opened its first public Evolution Store concept…
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Caesars Entertainment teams with Alliance Data to expand loyalty strategy
March 5, 2020
Caesars Entertainment is partnering with Alliance Data in a long-term agreement to expand its loyalty program with on-site credit card issuance and online…
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A 2020 vision: The new era of visual commerce
by Gary Ballabio — Dir of Business Development, Cloudinary
Gary Ballabio, director of business development, Cloudinary, offers insight on the vast opportunity of visual media, video in particular, and how by focusing…
read nowLakeshore opens retail stores in Florida, Tennessee
March 3, 2020
Educational materials retailer Lakeshore has a new store, in Davie, Florida up and running and is prepping another in Nashville, Tennessee.
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Why retailers need a single source of truth to stay competitive
by Rafael Esberard — VP of Sales, VTEX
Rafael Esberard, VP of sales, North America, VTEX, shares why a 'single source of truth' is critical for attaining the strongest competitive advantage in this…
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Former Amazon exec on the state of retail e-commerce
by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media
James Thomson knows Amazon, having spent years heading up Amazon Services, and understands the challenges smaller retailers are facing in the e-commerce…
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Visual search in 2020: Where it stands and where it's headed
by Jeff Hunt — CEO/Founder, Snap36
Jeff Hunt , founder and CEO of Snap36, offers up insight on why retailers need to start thinking about optimizing the retail site for visual search.
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Cruise company unveils reimagine shopping experience
February 25, 2020
Starboard Cruise Services is debuting a "reimagined shopping experience," onboard its Celebrity Silhouette, the cruise line's fourth shop being transformed as…
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Acquisition keeps Forever 21 in business
February 24, 2020
Fashion retailer Forever 21 will remain in business due to a joint $81 million dollar acquisition by Authentic Brands Group, Brookfield Property Partners and…
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Is customer experience enhanced by branding e-commerce shipping boxes?
by Pete Galbiati — Director of Marketing, Peachtree Packaging and Display
Pete Galbiati, director of marketing for Peachtree Packaging & Display, offers up insight on why it's time for retailers to consider how on-the-box branding…
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Unused gift cards hit $21B mark
February 20, 2020
Consumers aren't rushing out to use gift cards, often cited as the most wanted holiday item, which now total about $21 billion.
read nowJDA Software rebrands as Blue Yonder
February 19, 2020
After 35 years with the name JDA Software, and two years after acquiring AI and machine learning company Blue Yonder, the software company is rebranding as…
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Navigating the consumer journey in the digital age
by Scott Robinson — Director of Future Retail Product Line, Kodak Moments
Personalization shouldn't stop at the kiosk or the website. Retailers can enhance their promotions through marketing platforms that promote and influence…
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Macy's revamps loyalty program to make earning rewards easier
February 14, 2020
Macy's loyalty program, called Star Rewards, now lets customers earn on every purchase, no matter how they pay and rewards can be used to buy top brand items.
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Tiffany & Co, Flowerbx team up on pop up just in time for Valentine's Day
February 13, 2020
Shoppers at Tiffany's Flagship Next Door, in New York, can now shop for jewelry and flowers at a pop-up created with flower delivery service Flowerbx.
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Cruise company teams with Sephora to expand beauty offerings
February 13, 2020
Starboard Cruise Services is teaming up with beauty retailer Sephora to launch the Sephora Collection on select ships.
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