Amazon Prime shoppers want a personalized experience

July 8, 2019

Amazon needs to ensure Amazon Prime Day product recommendations are on target and boost the personal experience.

Why it's time to drop the 'e' in e-commerce

Bryan Forbes, vice president, strategy and planning, IN Marketing, believes it's time to give shoppers new ways to experience products.

Target targets Amazon Prime Day with 'Deal Days'

July 5, 2019

Target isn't about to let Amazon's Prime Day event go without some competition. It's planning to launch "Deal Days," a two-day sales event.

Taco Bell readying pop-up hotel experience

July 5, 2019

Taco Bell is launching a unique pop-up hotel in Palm Springs, California featuring rooms decorated with Taco Bell artwork as well as special Taco Bell…

How to compete with Amazon: 5 ways to make it happen

Tobias Buxhoidt, founder and CEO of parcelLab, shares five ways every retailer can compete with Amazon.

A look at who's shopping on Amazon Prime Day

July 3, 2019

As Amazon's Prime Day inches closer a consumer survey reveals what shoppers have been searching for and demographics about the Amazon Prime Day shopper.

How some retail brands are killing it with great reviews

Derek O'Carroll, CEO of Brightpearl, explains why a positive review — or many — can make a huge difference in the choices consumers make when it comes to…

Pier 1 store closures will hit 57

July 3, 2019

Home goods retailer Pier 1 Imports expects to close 57 stores in this fiscal year.

Top June reads: 7-Eleven menu boards, where cashier-less fits in, how revived brands can survive

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The month of June delivered a wide spectrum of content for Retail Customer Experience readers, from coverage of the ICX Summit to case studies and…

5 ways to ensure the store appeals to high-powered senior shoppers

Geoff Gross, founder and CEO of Medical Guardian, offers insight on how senior-focused shifts by top national retailers illustrate the importance of this…

As summer starts Target gears up for back-to-school season

July 2, 2019

With most schools now officially out for the summer Target is already thinking about late August when those same students are lamenting the end of summer.

Food is a big part of summer retail activity, reveals study

July 2, 2019

When it comes to retail spending in the summer months it's all about food and consumers still prefer the physical retail environment overall.

10 customer experience trends to know

Caroline L. Alemán, strategic account manager at Spectrio, explains why retailers must track and follow customer experience trends.

Pop-up stores, a direct engagement tool, gain interest

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

A pop-up store can deliver improved sales, better product education, enhanced customer interaction and increased awareness of product benefits.

Breaking free from the spell of "Amazon-azement"

Mark Bunney, director of go-to-market strategy, Ingenico Group, shares insight on why retailers need to think about themselves as individuals and make the…

How customer intelligence is revolutionizing the retail industry

Joseph Brady, senior director of digital marketing for Reliant Funding, maps out reasons why retailers must embrace customer intelligence.

10 tips for using messaging apps in customer care

Julien Rio, head of marketing at Dimelo, a RingCentral company, shares insight on why messaging apps can be hugely advantageous for digital customer engagement…

Amazon ownership boosting Whole Foods customer experience

June 24, 2019

Whole Foods is enjoying a 3.6 point increase on the annual Forrester Customer Experience Index, the biggest jump of any brand this year, and it's likely due to…

Study: Emotion a critical aspect in customer decision-making

June 20, 2019

What and how a customer is feeling is important for brands that are striving to influence purchase decision and boost brand loyalty.

Poshmark debuts home décor in-app marketplace

June 19, 2019

Social commerce platform Poshmark has launched Home Market, an in-app marketplace for buying, selling and engaging when it comes to home décor.