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Marketing News & Media

Lowe's debuts 'view in your space' AR experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The latest AR mobile app experience lets customers view items in a home or yard space during the shopping journey.

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Why online retailers, partners must focus on social commerce

Govinda Giri, architect of the Sagoon social commerce platform, believes the time is now to capitalize on an e-commerce model with the social media audience.

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Nordstrom readying men's store in New York City

March 28, 2018

In just about three weeks Nordstrom will open a mega men’s store in Manhattan featuring personal shoppers, a clubhouse and even a coffee bar.

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Target expanding loyalty program strategy

March 27, 2018

Target is reportedly testing a new loyalty rewards approach with a pilot taking place in the Dallas-Fort Worth region.

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Using data to break discount dependency and nurture loyalty

James Glover, co-founder and CEO, Coherent Path, explains why retailers have to stop nurturing the wrong type of customer – the deal-hungry and disloyal –and…

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How to keep customers tethered to the store

Romney Evans, co-founder of True Fit, explains why retailers who don't proactively engage consumers in the store digitally are leaving the door open for…

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The horse you rode in on will not win the race for the future

by Chris Petersen — Owner, IMS

Blogger Chris Petersen explains why reducing customer effort in the product purchase is critical in building the customer relationship.

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Google expands retail shopping program with a universal cart, personalization focus

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Industry watchers say the retail service effort is a direct shot at Amazon and its dominance as the destination in consumer product search and discovery.

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Kagan: Amazon effect only part of reason Toys R Us failed

by Jeff KAGAN — Wireless Analyst, Telecom Industry Analyst

Jeff Kagan says we shouldn't be too quick to blame the failure of Toys R Us on Amazon. A good deal of the blame, he says, should land on the toy seller's…

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As Toys R Us falls KB Toys re-emerges

March 20, 2018

KB Toys, a brand that had fallen by the wayside, is now looking to fill the retail void being left by the bankruptcy of Toys R Us.

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Understand your customer to predict future demand

Rod Daugherty, vice president of product strategy for Blue Ridge, explains how understanding the customer can bring you one giant step closer to the ultimate…

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Amazon happy with customer response to Go store but guarded about future plans

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

While encouraged by customer response Amazon isn't ready to announce much about its plans for its innovative cashierless store. The company is making sure the…

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Will Amazon deliver the next generation of financial services?

Dr. Louise Beaumont, strategic adviser at Sapient Consulting, discusses the e-commerce giant's potential interest in banking.

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KicksUSA teams with Float Hybrid to deploy 120-foot LED video wall

March 14, 2018

KicksUSA has partnered with Float Hybrid, an interactive experience company, to deploy a 120-foot LED video wall at its new Jamaica, Queens-based location in…

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Amazon extends Prime discount to Medicaid consumers

March 12, 2018

Amazon is offering Medicaid consumers its Prime membership for $5.99 a month, a big discount from its monthly $12.99 cost.

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Walmart debuts new meal kits

March 9, 2018

In its quest to remain competitive with the growing number of food kit makers, Walmart is debuting a slew of its own meal kits and rolling them out to more…

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Target revamps storm damaged location with next-gen strategy

March 8, 2018

A Texas-based Target location, shuttered following Hurricane Harvey in August, 2017, is now re-open and boasting the retailer's next generation strategy when…

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Amazon expands Whole Foods delivery to San Francisco, Atlanta

March 7, 2018

Amazon Prime members in six more cities now have access to free, 2-hour delivery on Whole Foods Market orders.

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Walmart moves into the mattress business with new brand

March 5, 2018

The mattress industry just got a big new competitor as Walmart is moving in.

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Talking With: InfoVista's Ricardo Belmar on retail customer experience trends, tech in play

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Ricardo Belmar, senior director, worldwide enterprise product marketing at InfoVista, has been entrenched in the world of networks, technology and retail…

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