4 tips for crafting a valuable SMS marketing campaign

When building the SMS marketing list remember the old saw, patience is a virtue. Focus on building good relationships with a wide network of clients and…

Cognitive computing: IBM's 'secret weapon' in transforming experience

Retailers already know they must embrace cognitive computing to better engage with shoppers, differentiate their offerings and adopt a culture of innovation.

Grocery chain bfresh to rollout Electronic Shelf Labels

October 25, 2016

The small-format grocery chain, bfresh, has partnered with Pricer to deploy electronic shelf labels for its future stores. Pricer, a Swedish-based digital…

Why egift rewards during holiday season are a win-win

Retailers and consumers are leveraging egift rewards for holiday promotions and passing on checks.

Nordstrom launches 'reserve & try on' customer service option

October 21, 2016

Nordstrom is debuting an omnichannel effort that lets Washington state shoppers choose an item online, via a reservation, before hitting the retail location to…

Not every retailer is closing on turkey day

October 20, 2016

Mall operator, General Growth Properties, isn't jumping on the bandwagon to close on Thanksgiving, and its CEO will be working the holiday at a New Jersey mall…

Sears aims to grab the price-conscious holiday shopper

October 19, 2016

As the holiday sales season nears, Sears is making a move to draw bargain-hunting customers with a new guarantee initiative.

Examining the design-it-yourself revolution

Enabling self-expression leads to a deeper and more intimate connection with brands, which is the basis for emotional branding.

Female shoppers more lucrative than males, reveals new study

October 18, 2016

Marketers hoping to snag greater consumer attention need to focus on the female shopper, as women are most likely to buy via mobile devices and are less…

Should retail prices in store be the same as online?

by Chris Petersen — Owner, IMS

Omnichannel "click & collect" is a slippery slope for retail prices.

Report: Brands not doing well at understanding the customer

September 29, 2016

Despite big gains in technology across IT, marketing and customer relationship teams, some of the biggest brands are not doing a good job of understanding the…

How artificial intelligence is transforming retail personalization

Retail personalization is certainly not a new concept, but there are many new advances in personalization helping retailers create deeper relationships with…

5 major retail fails from P&G, Macy's, Wal-Mart (and what they teach us)

by Bryan Pearson — President, LoyaltyOne

Some of the most attractive investments in retail have proven disastrous. Fortunately, retailers have learned to rebuild from past mistakes.

Petsmart deploys unique musical experience for pets, owners

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Family pets spending time at a Petsmart PetsHotel, as well as their owners, are getting a much more lyrical experience as the retailer is piping in playlists…

If you are not at the table, you’re on the menu

by Chris Petersen — Owner, IMS

Omnichannel is not an option … it's a question of survival.

Japanese retailer launches New Jersey location

August 9, 2016

MUJI, a Japanese retailer, is launching a New Jersey store, located at the Westfield Garden State Plaza shopping center.

Macy's teams with Grandin Road to give customers a scare

August 8, 2016

This September, Grandin Road, a direct retailer of home furnishings and decor, will collaborate with Macy's Herald Square in New York City to open a seasonal…

Glik’s opens first Kansas store

August 8, 2016

Glik’s, an Illinois-based retailer, will open its first Kansas store later this year and three additional stores in the state over the next 18 months.

Tuesday Morning enjoys substantial store growth, additions

August 5, 2016

Tuesday Morning, a high-end home goods retailer, is expanding its Dallas, Texas location in Preston Shopping Center and opening  new unit in Plano's Parker…

Kohl's now home to Under Armour line

August 4, 2016

Under Armour and Kohl's are partnering up in what the two retail players believe will be a lucrative deal and a win for consumers seeking quality merchandise.