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Omnichannel News & Media

Walmart's web efforts leave much in store

by Bryan Pearson — President, LoyaltyOne

Walmart created some buzz when it announced plans to personalize its online shopping experience, but the news failed to address the white elephant that is…

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Target also adding shopping via Instagram

August 29, 2014

Just days after Nordstrom announced that it was partnering with Curalate to allow its customers to shop via the social network Instagram, Target announced that…

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#CONNECTsummit14: Jack Philbin on mobile marketing best practices

During this year's CONNECT Mobile Innovation Summit, Vibes CEO Jack Philbin led the opening panel on the future of mobile and what it means for retail.

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#CONNECTsummit14: Marketers should opt in to text as key mobile messaging channel

When it comes to building relationships with hardcore fans, marketers shouldn't overlook the original mobile messaging channel: text.

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#CONNECTsummit14: Using Big Data to give customers what they want

The big message from this year's CONNECT Mobile Innovation Summit was not about retailers and restaurants deciding if mobile should be part of their digital…

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Home Depot names new CEO, continues shift to e-commerce

August 27, 2014

Home Depot Inc. recently named longtime company executive Craig Menear as its new CEO, effective Nov. 1, according to The Wall Street Journal.

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#CONNECTsummit14: mobile experience first, payments second

by Will Hernandez — Editor, NetWorld Media Group

Brands are more concerned about creating the right overall mobile experience that will keep users coming back again and again.

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Artisan expands mobile marketing automation capabilities

August 26, 2014

Mobile marketing firm Artisan has announced the availability of in-app messaging capabilities, which it says are integrated into its Mobile Experience…

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Seven critical questions required for business decision precision

by Chris Petersen — Owner, IMS

Today's retail stakes are too high for "lies, damned lies, and statistics."

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ChannelAdvisor publishes new Multichannel E-Commerce Study

August 20, 2014

Study finds that 90 percent of retailers surveyed are selling on marketplaces, 64 percent are using digital marketing.

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#CONNECTsummit14: Gartner shares mobile best practices statistics

by James Bickers — Editor, Networld Alliance

In the opening session for the CONNECT Mobile Innovation Summit, Gartner vice president of research Michael McGuire shared his view of how retailers should…

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New platform lets fashion mavens shop straight from the runway

August 19, 2014

Shoppers can now reserve new looks straight off the fashion runway with an assist from pre-order platform Luevo.

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Embracing big data, technology and omni-channel operations to enhance the customer experience

The retail world today is epitomized by near-global access to the Internet and speedy adoption rates of smartphones.

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ShopSavvy gives consumers expanded retailer tracking

August 19, 2014

Company updated mobile app to give consumers the ability to track sales from their favorite brands and merchants.

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New Balance uses live omnichannel event to promote its latest running-shoe launch

by Greg Sharpless

August 14, 2014

Footwear manufacturer New Balance is partnering with Oregon-based Brandlive to produce a four-day series of online and in-store video events, all designed to…

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Big data firm consolidates global brands

August 13, 2014

London-based cloud software and big data company eCommera today announced the launch of its new global brand identity, OrderDynamics — unifying its…

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Barnes & Noble, Google team to offer same-day delivery

August 7, 2014

Barnes & Noble now has Google employees in some of its stores, pulling customer orders and prepping them for same-day delivery. According to a report from…

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Four considerations for providing the best mobile customer experience

by Jeannie Walters — Chief Customer Experience Investigator, 360Connext

Is it harder to deliver a positive customer experience via mobile platforms? Forty percent of e-commerce executives say yes.

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Smartphone-generated retail revenue up 97.6 percent, July 2014 vs. 2013

August 5, 2014

Mobile commerce platform Branding Brand has released the results of its Mobile Commerce Index for July 2014. The worldwide data sample reports…

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Sitecore introduces .NET-based experience commerce platform

August 5, 2014

Sitecore has announced an early access program for Sitecore Commerce, which it says is the first enterprise-grade .NET customer experience management solution…

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