Tapping big data to improve the customer experience

We will have 40 trillion gigabytes of data by 2020. What are we going to do with it?

Source Metrics says it can track in-store conversions from Facebook ads

January 22, 2014

Social media marketing analytics firm Source Metrics has announced the launch of its Facebook In-store Ad Tracker, which it says provides retailers with access…

Viewpoints announces new review service for online retailers

January 20, 2014

Viewpoints, a consumer reviews platform, has announced the launch of Viewpoints Pulse, a new service that it says provides product manufacturers and service…

New Year's resolution: Stop negative reviews from ruining your customer experience

Here are three ways brands can get a handle on negative comments and address them productively.

Sears, Kmart using mobile marketing platform from Pikato

January 16, 2014

Pikato today launched its retail mobile marketing solution that it says personalizes the customer shopping experience to significantly increase consumer…

Report says consumers interact more with retail Facebook pages than retail websites

January 15, 2014

Consumers engage with retailers on Facebook more than they do on the retailer websites. Nine in 10 consumers say that how much they spend is influenced by…

Facebook exec names 3 trends driving retail personalization

Online shopping is increasingly being driven by an "I'll know it when I see it" phenomenon.

Mindtree introduces two new solutions at NRF show

January 13, 2014

Mindtree, a global information technology solutions company, today unveiled two solutions created to drive consumer engagement and commerce, Integrated…

SAP unveils new mobile retail apps

January 13, 2014

Today at the NRF Convention & Expo, SAP AG announced the launch of SAP Shopper Experience, a personalized retail mobile app that the company said…

Mercury launches combined mobile payments, gift and rewards card

January 7, 2014

Mercury Payment Systems has launched the Mercury StoreCard, an all-in-one mobile payments, gift, rewards and promotions card.

Raley's stores implement merchandise optimization tool

January 6, 2014

Revionics Inc., a provider of end-to-end merchandise optimization solutions, announced today that Raley's Family of Fine Stores, a privately held 128-store…

Three ways to improve local customer experiences during the post-holiday rush

For many retailers, the post-holiday rush can be just as challenging as the holiday shopping season.

Tips for embracing showrooming during the holidays

In a surprising move, Best Buy is wholeheartedly embracing showrooming this holiday season. What gives?

Target unveils online 'Awesome Shop'

December 12, 2013

Target today unveiled its "Awesome Shop" subsite, a curated collection of products that all have a few things in common: They've all been pinned on Pinterest…

American Eagle, The Gap, TopShop ranked top mobile fashion retail apps

December 4, 2013

Plastic Mobile, a mobile marketing agency, announced today the findings from its new Mobile X Retail App Report, where a team of mobile experts examined the…

Cyber Monday online sales up 20.6 percent over 2012

December 3, 2013

U.S. shoppers made Cyber Monday the biggest online shopping day in history with a 20.6 percent increase in online sales, according to the latest cloud-based…

Hispanics shop more online than average Web user, shop earlier in holiday season

December 2, 2013

Experian Marketing Services, a provider of integrated consumer insights, targeting and cross-channel marketing, has released a new Hispanic shopping analysis…

Shopkick goes live with Apple's iBeacon at Macy's

November 20, 2013

Shopping app shopkick announced that today it deploys the first Apple iBeacon-based presence signal at any major retailer. ShopBeacon transmitters are now live…

Millennials are accepting more lax privacy policies in exchange for rewards

by Jeff Fromm — Executive Vice President, Barkley

Online privacy policies always seem to be a bunch of gibberish. Who actually reads the privacy policy anymore? When given the option to either read pages of…

Researcher says smartphones will 'completely revolutionize' retail tech, operations

November 18, 2013

Smartphones will change the face of retail technologies and shopping, enabling a whole new converged ecosystem to emerge, according to a new report. ABI…