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Social Media News & Media

Chatmeter Updates Its AI-Powered Sentiment Analysis Tool, Pulse, to Deliver Faster and More Customized Access

The new features will allow multi-location brands to analyze data about the customer experience (CX) in more strategic and customized ways.

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Chatmeter Announces the Appointment of John Mazur as CEO

Mazur adds significant experience to the executive team as the Company positions itself for growth and ongoing investment in its Location CX platform.

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Chatmeter to Present on the Power of Brand Intelligence at Six Conferences in March

Reputation management and brand intelligence company will lead discussions at upcoming retail, finance, restaurant, and healthcare conferences on why online…

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Perceptions, and Preferences Around Online Reviews; Highlights Opportunities for Brands

Customers see online reviews as a two-way dialogue and want brands to participate; technology like ChatGPT and the Metaverse offer opportunities for innovation

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Social media top discovery channel for young consumers

December 8, 2022

When it comes to discovering international brands, young consumers, millennials and the Gen Z population, turn to social media.

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Twitter isn’t just for the super young consumer

November 18, 2022

When it comes to Twitter activity, more than one in five U.S. consumers, 22.9%, are using the social media platform, according to statistics from Numerator.

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Live streaming sales strategy catching retailers, brands attention

October 21, 2022

Live streaming shopping, which is a big retail sales approach in China, is starting to take root among U.S. brands and retailers as not just a way to spur…

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TikTok mulling warehouses, broadening retail sales footprint

October 19, 2022

Social media platform TikTok, which has about 80 million U.S. users and sells products from TikTok creators and merchants, is looking to expand its warehouse…

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Consumers not big believers of social media influencers

August 29, 2022

A majority of consumers, 87%, believe social media influencers likely don't use products they tout and only 1 in 10, 11%, view a social media influencer with…

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Social shoppers prefer checking out on brand sites

by Charles Nicholls — Founding Director and Chief Strategy Officer, SimplicityDX

Here are the five top issues giving consumers pause for thought before handing over hard-earned dollars to social networks.

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How D2C retailers are disrupting traditional retail with social media

by Jay Sackos

Social media isn't going anywhere and likely to get even more popular in the years ahead as more consumers get online and stay online. That's why D2C brands…

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Fairfield University Case Study: Digital Signage for Higher Education

How Fairfield University uses Digital Signage to improve students and faculty members’ communications and experiences.

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TikTok piloting in-app shopping with Hype

May 14, 2021

ByteDance Ltd., maker of video app TikTok, is working with at least one U.K. merchant to test in-app sales in the Europe market.

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Social media data fast becoming business intelligence data

April 15, 2021

As an increasing number of consumers interact, share and express themselves on social media that activity data is fast becoming a primary source of business…

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5 top ways smaller retailers can defeat Amazon

by Beth VanStory — Partner & CMO, Chief Outsiders

Beth VanStory, a partner and CMO with Chief Outsiders, lists out five specific strategies that small to mid-size retailers can adopt to beat Amazon. It's all…

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6 steps to maximizing the social connection and enhancing customer experience

by Gabe Larsen — VP Growth, Kustomer

Gabe Larsen, VP of growth at Kustomer, shares insight on how retailers can achieve social CX success and provides six important steps toward that goal.

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Instagram Shop launches as Facebook Pay plans rollout

July 17, 2020

Instagram Shop launched Thursday in the U.S., providing members of the social media platform a new destination to shop from a favorite brand name.

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User-generated content paves the way for new brand marketing campaigns

by Suzin Wold — SVP Marketing, Bazaarvoice

Suzin Wold, senior vice president of marketing at Bazaarvoice, shares insight on why using user generated content in a retailer's social and advertising…

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COVID-19: How retailers can overcome the challenges of a pandemic

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Mike Rittler, head of retail card services at TD Bank, shares insight on what the coronavirus event is doing to the small and large retailer and how businesses…

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H&M donates protective equipment to COVID-19 fund

March 31, 2020

Retailer H&M is donating $500,000 to the COVID-19 Solidarity Response Fund, an effort launched in early March by the UN Foundation, Swiss Philanthropy…

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