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Social Media News & Media

Facebook 'Like' widget affecting retail marketers

Like is rapidly becoming an index of content, based on mass popularity as opposed to an arbitrary Google algorithm.

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TradeStone, First Insight bring social media to the product design process

June 8, 2010

TradeStone Software, developer of solutions that unify the design, sourcing, ordering and delivery of private label and branded goods, and First Insight, a…

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Context Optional unveils social media tools for retailers

May 18, 2010

Social marketing company Context Optional has announced the launch of a new set of tools designed specifically for retailers. The retail offering is part of…

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Managing brand bashing on social media

For retailers, the best defense against online negativity may be your best customers.

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How Facebook pages can impact customer experience

Customers are using Facebook to research companies more than many retail executives and industry experts may have anticipated.

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Play N Trade franchisee uses social media for store launch

April 25, 2010

Play N Trade Franchise Inc., the fastest growing video game franchise worldwide, announced in a press release a new store opening in Chicago’s Six Corners…

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Shopping center uses Facebook promotion to snag new fans

April 18, 2010

Upscale Houston shopping destination Uptown Park has announced a new Facebook promotion aimed at getting more people to interact with the company on the…

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Two-thirds of Facebook users say it influences purchase decisions

A new report details how users of the social networking site use it to interact with brands and retailers.

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New study reveals impact of Facebook on retail

March 30, 2010

Retailers who are actively involved in marketing their products and services using Facebook may have a distinct advantage over their competitors, according to…

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RAMA Research reveals habits, preferences of social media users

March 2, 2010

The Retail Advertising and Marketing Association, a division of NRF, released new research today at NRF’s Retail Innovation & Marketing Conference on the…

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Kodak brings Facebook, Picasa photos to in-store kiosks

February 25, 2010

Eastman Kodak Co. recently announced the availability of what it’s calling "the most flexible connected solutions ecosystem in the industry, providing…

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Social media for retailers: Focus on Facebook

A study of 10,000 online shoppers reveals where retailers should focus their social media efforts.

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Nine West launches 'lookbook' Facebook app

February 23, 2010

Digital shopping provider Fluid Inc. has announced Nine West as the second customer deploying Fluid Fan Shop, its new Facebook shopping component of Fluid…

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Five great uses of social media at retail

Retailers are struggling to figure out how to fit social media into their holistic strategy. Here are five retailers that are doing it right.

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Estee Lauder's social media a good example of channel marketing

December 15, 2009

CreativeFeed chief creative officer Arthur Ceria says that Estee Lauder's social media campaign is a smart departure in a recent article on DMNews.com. The…

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Metropark launches in-store interactive Twitter interface

December 8, 2009

Metropark, a Los Angeles based specialty store that combines the core lifestyle elements of fashion, music and art has launched a custom interactive Twitter…

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Report: Social media, mobile phones are key retail influencers this year

November 10, 2009

Digital advancements continue to drive a new approach to shopping, with social media and mobile phones emerging as key influencers this holiday season…

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Online retailers emphasize free shipping, social media for the holidays

October 29, 2009

The economy is not only impacting shoppers, it`s affecting online retailers, too. According to results of Shop.org`s eHoliday Study, conducted by BIGresearch…

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Customer experience affected most by social media channel

October 4, 2009

Research from Alterian's Engaging Times Summit showed that social media is the biggest factor changing how marketers approach customer engagement. This means…

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RetailWire Discussion: Brands not connecting with women through social media

A new study finds that three out of four women who engage with brands via social networking sites say they are not influenced to purchase based on what they…

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