5 easy ways to ramp up the back-to-school e-commerce strategy

by Ten Chu

Ten Chu, VP of products at Searchspring,

The difference between personalization and customization in retail CX

by Angelo Coletta — Vice President, Diffusion PR

Angelo Coletta, founder of Zakeke, defines personalization and customization within the retail customer experience and the vastly different benefits provided…

Real world examples of how AI works to answer retail customer questions

Bob Grohs, director of marketing at Solvvy, some real-world examples of how AI-powered chatbots are answering customer questions and the value proposition…

Supporting retail’s revival with technology innovations

by Ned Hayes

Ned Hayes, SnowShoe CEO, explains that while consumers have irretrievably changed their shopping behaviors, presenting big challenges for retailers, there are…

Why back-to-school in 2021 presents unique opportunity to impress shoppers

This blog was written by Keith Jelinek, managing director; Rick Maicki, managing director; Darren Morrison, managing director, and Frank Jones, director, at…

The dark side of returns and refunds: How policy abuse damages CX and what to do about it

by Rafael Lourenco — EVP, ClearSale

Rafael Lourenco, executive vice president and partner at ClearSale, shares insight on why retailers need to keep an eye on return fraud and CX in order to…

The new retail map: Utilizing contextual intelligence to meet consumers where they are

by Mark Lawrence

Mark Lawrence, solutions director, analytics and enterprise, Oracle Retail, explains that as shoppers return to stores, brick-and-mortars may no longer be as…

Why holiday e-commerce strategy planning starts in summer

by Danielle Savin — Senior Director Marketing Solutions, Capgemini

Danielle Savin, senior director of digital marketing at Capgemini in North America, offers up a checklist of strategies to ensure your retail business is ready…

How to: Empowering product experts to dazzle online shoppers

by Joseph Noonan — CEO, Vee24

Joseph Noonan, CEO of Vee24, shares insight on how to give customer service experts the tools and training needed to provide unbeatable customer service which…

The state of the union in retail price management and why it's a problem to be solved

by John Gilbo

John Gilbo, a retail and e-commerce pricing expert at Pricefx, who formerly led pricing strategy at Kirkland’s, Academy Sports + Outdoors, and Safeway, shares…

7 major turnoffs for online shoppers and how to fix them

by Brian McGlynn

Brian McGlynn, general manager of e-commerce at Coveo, lists out seven e-commerce turnoffs and why and how retailers need to eliminate them to improve the…

Top 5 retail macro trends a marketing strategy should address

by Jenny Mulholland — SVP, RAISE CG

Melanie Vala, chief commercial officer at Splitit, shares why the retail marketing effort should address growth and competition, the surge of online shoppers…

Improving consumer relationships in a virtual world

by John Nash — Chief Marketing and Strategy Officer, Redpoint Global

John Nash, chief marketing and strategy officer at Redpoint, explains why retails must strive to provide customers with a relevant, personalized experience.

E-commerce can limit ability to connect with customers when it matters most — don’t let it

by Ankur Prasad

Ankur Prasad, director of product marketing at Facebook Messenger, believes it's time to rekindle the dying art of conversation.

Turning shoppers into brand loyalists in an evolving e-commerce landscape

Julio Lopez, director of strategy and global retail practice lead at Movable Ink, writes that as retailers re-invent themselves it will be customer-centric…

3 ways to level up CX for the new era of retail

by John Hernandez

John Hernandez, EVP and GM for multicloud solutions at Genesys, shares three ways retailers can level up customer experiences for the next normal — the new era…

3 questions to ask when building AR commerce that lasts

by Rob Weaver

Rob Weaver, chief revenue officer at Vertebrae, explains that while retailers are hurrying to implement 3D and AR shopping experiences, to build online…

Reinventing the retail space using digital technologies

by Scott Wassmer — General Manager, Americas, Appnovation

Scott Wassmer, GM of Americas, Appnovation, explains why retailers have an amazing opportunity to unify consumer data between the digital and physical worlds.

Meeting the needs of consumers post-digitization

by Ryan Creamore

Craig Webster, head of marketing at Infobip America, outlines how far digital have consumers gone, and how retailers can remain ahead of the curve in a new…

High-speed digital transformation at the grocery store

Pini Mindal, CEO and co-founder of Quicklizard, explains why in the coming decade, we will witness computer vision and other cutting-edge technologies become a…