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News & Media From James Bickers

Evincii launches 'in-store search'

by James Bickers — Editor, Networld Alliance

Company wants to do for shelves what Google does for the Web.

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Making multi-channel make sense

by James Bickers — Editor, Networld Alliance

Creating consistent experiences is crucial.

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Mystery shopping changes with the times

by James Bickers — Editor, Networld Alliance

Hidden cameras, online reporting update the venerable tool.

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GlobalShop goes green

by James Bickers — Editor, Networld Alliance

Designed-in technology, green products this year's big emphases.

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GlobalShop: Symon, Madix unveil screens at the shelf level

by James Bickers — Editor, Networld Alliance

March 19, 2008

CHICAGO — A partnership between digital signage company Symon and Madix Store Fixtures and Displays was unveiled this week at GlobalShop.

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GlobalShop: Interactive mannequin stops traffic

by James Bickers — Editor, Networld Alliance

March 19, 2008

CHICAGO — One of the most eye-catching retail applications unveiled at this week's GlobalShop expo was tucked in the back of the Epson booth.

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Virtual friends

by James Bickers — Editor, Networld Alliance

March 18, 2008

Build-A-Bear Workshop is the latest toy brand to connect products and online.

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GlobalShop 2008: Mammoth retail show opens in Chicago

by James Bickers — Editor, Networld Alliance

March 17, 2008

CHICAGO — GlobalShop, billed as "the world's largest annual retail design and in-store marketing trade show," opens its doors today at Chicago's McCormick…

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GlobalShop: Day 1 news roundup

by James Bickers — Editor, Networld Alliance

March 17, 2008

CHICAGO — Today was opening day for GlobalShop 2008, the 16th installment of the trade show devoted to store design, visual merchandising and in-store…

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Personas connect retailers, shoppers

by James Bickers — Editor, Networld Alliance

Fictional customers can lead to real-world improvements.

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Is it the end of an era for enclosed malls?

by James Bickers — Editor, Networld Alliance

March 11, 2008

Blogger Heather Strang at Retail Design Diva is mourning the apparent death of the enclosed mall, noting that a new one hasn't been built in the United States…

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Customer experience spending will intensify in 2008

by James Bickers — Editor, Networld Alliance

March 5, 2008

According to a new report just published by Forrester Research, customer experience spending is about to take off to new levels.

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Grabbing shoppers by the nose

by James Bickers — Editor, Networld Alliance

Intentional use of scents can profoundly impact the customer experience.

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U.S. retailers just beginning to understand customer experience, report says

by James Bickers — Editor, Networld Alliance

February 27, 2008

Forrester Research has published "The State of Experience-Based Differentiation," a summary of its recent survey of 287 customer experience decision-makers…

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Elf Yourself visitors skyrocket

by James Bickers — Editor, Networld Alliance

What value did it actually bring to OfficeMax?

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Blog: recession will be helped by 'reproduction mania'

by James Bickers — Editor, Networld Alliance

February 21, 2008

Heather Strang, blogger for Retail Design Diva, isn't particularly worried about the effect a possible recession would have on retail. No, she says, there are…

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Know your customer

by James Bickers — Editor, Networld Alliance

February 12, 2008

See how personas help retailers shape the customer experience.

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Online shoppers want user ratings systems

by James Bickers — Editor, Networld Alliance

February 11, 2008

Forrester Research recently surveyed 5,000 online shoppers, asking them what they value most from an online experience. The overwhelming majority said they…

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More companies realize customer experience will be critical in 2008

by James Bickers — Editor, Networld Alliance

February 11, 2008

Forrester Research has just published "Obstacles to Customer Experience Success, 2008," which distills the results of a survey of 287 customer experience…

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Wal-Mart countdown clocks mark the minutes to digital TV deadline

by James Bickers — Editor, Networld Alliance

February 10, 2008

On February 17, 2009, analog televisions in the United States will no longer be able to pick up over-the-air signals. Research done by the Nielsen Company says…

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