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Augmented Reality News & Media

There is no retail apocalypse but rather a retail experiential evolution taking place

Charles Dimov, vice president of marketing, OrderDynamics, writes that retail is not dying and that experiential retail is landing everywhere. And, as…

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Knowing the difference between must-have CX technologies and what can wait

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Forrester VP and Principal Analyst Brendan Witcher shared insight on what retailers need to be doing when it comes to customer experience technology and what…

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How to measure impact of 3D, AR e-commerce

Garrett Eastham, chief data officer with Vertebrae, explains why retailers striving to get the full picture of how 3D visualization and AR can impact business…

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Social media, visual content to dominate online retail

April 29, 2019

A Bazaarvoice study reveals retailers are enjoying a 111% conversion lift among shoppers that engage with visual customer generated content and a 180% revenue…

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Shutterstock debuts AR feature for iOS app users

April 29, 2019

Shutterstock if offering its first AR feature, a "view in room" capability, that lets users virtually position images on walls as part of the shopping…

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5 ways to personalize physical customer interactions

Chad Wagner, CEO of Peachtree Packaging, writes that the more advanced personalization becomes in the digital world, the more brand managers will be driven to…

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How AR, AI play into delivering a personalized shopping journey

Displaydata's Paul Milner explains why retailers are in a prime position to capitalize on the growing gravitation toward AR and AI in order to make more…

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Most shoppers embracing cross-channel retail, reveals study

March 26, 2019

Increasing consumer interest in virtual reality and augmented reality, as well as digital pay options, are revitalizing the in-store experience. A majority of…

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Wellness water brand tapping AR mirrors for in-store demos, customer engagement

March 26, 2019

In a quest to better understand the customer, Flow Alkaline Spring Water will deploy augmented reality mirrors, using Memomi technology, in the grocery…

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Jewelry store transforms customer experience with AR digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Typically speaking, jewelry stores need to have a good hands-in experience to stand out among the crowd. One diamond chain, however, discovered a different way…

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NexTech debuts 'try it on' AR experience for online shoppers

March 1, 2019

NexTech AR Solutions has launched a web-based technology that uses facial tracking and AI-powered computer vision so online shoppers can see what they would…

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The biggest threat facing brands today

Roger Bannister, business development director at Timico, outlines why retailers and brands must enhance the user experience using digital transformation…

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Leaders vs. explorers: Who is winning retail's race to digital transformation?

Oliver Guy, global industry director, retail, Software AG, explains why retailers that want to survive must invest in improving everything from customer…

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Helzberg Diamonds deploys AR for virtual ring experiences

February 5, 2019

Helzberg Diamonds has launched a concept store, called the Helzberg Ring Experience, boasting a AR experience that allows customers to virtually try on rings.

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5 technologies primed to transform the grocery shopping experience

Rupal Shah, head of shopper research at research specialists, Simpson Carpenter, explains why the grocery shopping experience is on the brink of big change…

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Cannabis technology provider partners with AR solutions company on educational kiosks

January 29, 2019

Cannvas MetTech Inc., a cannabis technology company, has teamed with NexTech AR Solutions Corp. to enhance the user experience of its digital cannabis…

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Survey: Few Americans want limits on face recognition tech

January 14, 2019

A national survey from the Center for Data Innovation reveals one of four Americans want the government to strictly limit facial recognition technology. Just…

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Experts share 2019 retail customer experience predictions

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail Customer Experience went to the experts and industry watchers to get their predictions and expectations on a wide range of issues, from technology to…

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NexTech AR Solutions integrates Watson machine learning for e-commerce

December 31, 2018

NexTech AR Solutions is integrating IBM Watson's machine learning algorithms into its patent pending web enabled augmented reality platform as it builds an…

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10 most read Retail Customer Experience blogs of 2018

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

This year's Retail Customer Experience bloggers tackled a wide range of topics, technology and trends. Before the new year arrives here's a chance to make sure…

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