Breaking down silos: 3 strategies for winning the digital customer experience race

Ed Burek, director of solutions marketing, SiteSpect, explains that while retailers are not blind or lost and know what customers want many can’t find the…

Walmart, Google team up on a collaborative shopping vision

August 23, 2017

In a quest clearly aimed at beating Amazon, Walmart will sell its products via Google’s online mall, Google Express, in a partnership aimed at offering a new…

Does Walmart really have a shot against the Amazon juggernaut?

by Chris Petersen — Owner, IMS

Chris Petersen believes true innovation demands a willingness to take the risks to fail faster. Companies that don't embrace failure as a part of innovation…

Low price, good value are driving deeper customer loyalty

August 21, 2017

Nearly all consumers, 92 percent, view price and value as top reasons to be loyal to a retailer and brand. Product quality also factors high, with 72 percent…

Why it's time for retailers to serve customers some 'vacation cereal'

by Chip Bell — Customer Loyalty Consultant/Author, Chip Bell Group

Chip Bell discusses how, in an era where waste reduction and expense control are bread and butter, retailers can cost justify encounters that are, by…

Pinterest proves winning for brands, reveals analysis

August 17, 2017

Retailers not using the social networking platform Pinterest may want to start integrating it into the marketing plan as new research claims it can lead to…

Avoiding a sticky customer experience: Webinar explains why retailers must pay attention to product labels

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Sometimes it's the simplest things that can prompt a consumer to jump from one retailer or brand to another. One example is the annoying, frustrating product…

Survey: Online shoppers prefer direct shopping with brands

August 16, 2017

More than half, 55 percent, of shoppers prefer buying directly from a brand versus buying at a retailer, according to a new Astound Commerce Insight survey.

Online consumers love high quality visual content

August 15, 2017

When it comes to shopping online, visual content counts for today's consumer.

Report: Retailers should be embracing Amazon as a distribution option

August 15, 2017

A new Bluecore report reveals retailers should be embracing Amazon as a distribution channel and that research indicates 44 percent of brand marketers are…

Survey: Back-to-school shoppers prefer brick-and-mortar over online shopping

August 14, 2017

When it comes to buying school supplies and back-to-school items, a good majority, 78 percent, of parents prefer hitting a brick-and-mortar retailer versus an…

Amazon tops when it comes to trustworthiness, claims study

August 14, 2017

Amazon is viewed as the top most trusted brand, according to the 2017 National Most Trusthworthy Brands survey from The Values Institute.

Look through the ‘motivational lens’ to better understand and influence customers

by Christopher Hall — director, ICX Association

ICX Association Managing Director Christopher Hall provides scope on the traditional approaches and tactics of retail that continue to march toward…

Online grocery service debuts Alexa app for hands-free voice order capability

August 11, 2017

Consumers who like to order from Stop and Shop's online Peapod grocery service can now enlist the help of Amazon's Alexa devices.

How to create a more balanced content diet

Coherent Path President and CEO James Glover maps out why marketers need to move away from serving up the same email campaigns and a reliance on heavy…

Costco, Wawa gaining ground as gas fuel up locations

August 10, 2017

The top consumer choices when it comes to gassing up the vehicle at a wholesaler is Costco and Wawa when it comes to grocery stores, according to a Market…

The impact of unhappy customer service teams

August 10, 2017

Customer service plays an integral role in providing good customer experience and unhappy service teams can have a negative impact on CX.

Walmart.com, Jet.com take top spots in online fresh, packaged grocery buys

August 9, 2017

When it comes to where consumers go online to buy fresh food, Walmart.com takes the lead spot and Jet.com, which is now owned by Walmart, takes the top spot…

Solving the mystery of the non-buying consumer

Dan Chester, VP and retail practice leader at ForeSee, explains why it's more important than ever for retailers to improve conversion metrics.

Realtor tapping robots, big data to cut selling costs

August 7, 2017

REX Real Estate Exchange will be deploying robots and tapping big data technology to cut home selling costs in its new Long Island, New York office location.