Justin Jones and Ashley Welch, co-founders of Somersault Innovation, explain the focus of in-store retail and why it's all about creating 'Cathy' moments -- moments of delight for your customers.
Analyst and blogger Jeff Kagan believes retail must cannibalize itself or new competitors like Amazon Go and Whole Foods will eat them alive. There is no middle ground.
Bryan Pearson maps out seven ways a mini-mall within a store retail strategy would change the shopper's path to purchase.
As Chris Petersen sees it everything and every aspect of retail is being disrupted and reinvented.
Retailers and brands share the need to become omnichannel marketers in order to maintain customer loyalty and enhance customer relationships. Because of this, they are sharing data more and undertaking actions to ensure their employees are capable of using digital technology.
Kurt Heinemann, CMO at Reflektion, shares his insight on what he expects will be the important retail trends in 2018 and beyond.
Changing demographics, a collaboration among retailers and "pure play" digital merchants and dedicated staffing to support e-commerce are among the factors that experts believe will facilitate the transition taking place in the grocery sector.
Jacob Taylor, founder and CEO, Civitas, explores the evolution of experiential retail and what marketers can do to capitalize on measurable touchpoints during an experiential campaign or activation.
Govinda Giri, architect of the Sagoon social commerce platform, believes the time is now to capitalize on an e-commerce model with the social media audience.
James Glover, co-founder and CEO, Coherent Path, explains why retailers have to stop nurturing the wrong type of customer – the deal-hungry and disloyal –and instead prioritize the long-term customer.
Blogger Chris Petersen explains why reducing customer effort in the product purchase is critical in building the customer relationship.
Jeff Kagan says we shouldn't be too quick to blame the failure of Toys R Us on Amazon. A good deal of the blame, he says, should land on the toy seller's shoulders.
While encouraged by customer response Amazon isn't ready to announce much about its plans for its innovative cashierless store. The company is making sure the technology, which utilizes machine learning and computer vision to eliminate the need for cashiers, continues to function seamlessly.
Fred de Gombert, CEO and co-founder of Akeneo, explains why product data is key to superior customer experience.
Ricardo Belmar, senior director, worldwide enterprise product marketing at InfoVista, has been entrenched in the world of networks, technology and retail customer experience for decades. Retail Customer Experience caught up with him at the recent NRF ‘Big Show’ to get his perspective on what’s ahead.
Chip Bell explains what customer forensics® is all about why it remains largely completely misunderstood by retailers.
Blogger Chris H. Petersen explains how two of the top retailers are thriving by doing more than helping consumers make the purchase.
Wayfair is hot for mobile as it's allowing the retail home furnishing seller to drive an enhanced customer experience that is proving rewarding for the bottom line. Fast casual Panera is also benefiting from the mobile tech evolution and new digital tools are paying for themselves in terms of sales growth.
Matt Sebek, vice president of digital, World Wide Technology Asynchrony Labs, pinpoints the big trends coming into play for customer experience from NRF's Big Show held in January.
CVS Health Executive VP and President Helena Foulkes shares insight on the retailer's multi-pronged strategy to boost the customer experience and meet every need of a family's chief medical officer.