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Consumer Behavior News & Media

The Internet of Things to come: How Nespresso, Apple, Nest grind out predictability

by Bryan Pearson — President, LoyaltyOne

The adaptation of digital technology across products, from clothing to coffee, is slowly reshaping what today's consumers expect from brands and their retail…

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5 things retailers must do to make IoT not about "things"

by Chris Petersen — Owner, IMS

Retail is doing a horrible job with IoT because it's not about things at all.

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Idea boards at Wayfair getting lots of consumer love

April 8, 2016

Consumers are enjoying Wayfair.com's idea board functionality and it's helping the retailer's mobile app revenue stream.

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Returning ecommerce consumers more cart active than new visitors

April 5, 2016

Research reveals dichotomy between new and returning retail customers.

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Brick and mortar remains prime experience aspect in building loyalty

April 1, 2016

The initial in-store retail experience is critical in developing customer loyalty.

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Talking With: Liaison SVP Rob Consoli on developing an omnichannel strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

An omnichannel strategy can be nirvana for the consumer and the retailer if it can be accomplished.

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Report: Canadian retailers lagging on retail customer experience, meeting consumer needs

Retailers in Canada are not paying enough attention to consumer needs and expectations and need to re-energize their focus on customers.

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Study: Retailers need to retool in-store strategy, embrace the smartphone consumer

March 28, 2016

If they want to survive and succeed today's retailers must embrace the smartphone consumer, revamp the in-store strategy and become a true omnichannel retailer.

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Infographic: Are you using Instagram to attract millennials?

Of Instagram's 40 million monthly users, 90 percent are millennials.

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Easter, apparel spend to beat last year's consumer activity

March 25, 2016

Overall this Easter holiday season bodes robust for the retail segment with a majority of consumers hitting brick-and-mortar stores and about 21 percent going…

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Most missed CX opportunity and 5 ways to capitalize on it

by Chris Petersen — Owner, IMS

Research shows watching others has a huge impact on conversion.

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Easter is a hopping retail shopping season

Consumers will dole out an average of $146 on Easter spend, according to the National Retail Federation’s annual Easter spending survey conducted by Prosper…

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A beautiful find: How 2 grocers stock relevance through sustainability

by Bryan Pearson — President, LoyaltyOne

The issue of sustainability in the supermarket aisle is no longer a question. It is the answer to retaining relevance among earth-conscious consumers.

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SXSW Spotlight: The conflict between digital democratization and luxury brands

by Jeannie Walters — Chief Customer Experience Investigator, 360Connext

What's the definition of luxury? That's one of the questions brands are facing as the evolving digital landscape shifts yet again.

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Shocker: Some consumers prefer shopping to sex

March 16, 2016

A survey reveals 14 percent of American consumers would rather shop than have sex.

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4 secrets of customer loyalty from successful retailers

Think about the large retailers who are struggling: Sears, JC Penney, Aeropostale and many others. But it's not the merchandise, locations or prices prompting…

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Boozy St. Pat celebrants love to shop

March 14, 2016

What are St. Patrick's Day shoppers looking for when shopping? Shoes.

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Warmer winter didn't hurt all retailers, reveals new survey

March 14, 2016

The warmer than usual winter temperatures has hurt more than a few retailers' bottom lines, but not every retail segment felt a pinch.

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SXSW spotlight: Best practices from Nordstrom, REI for mobile retail integration

by Jeannie Walters — Chief Customer Experience Investigator, 360Connext

Providing consumers with a rewarding and successful digital experience can be tricky given integration hurdles that come into play.

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MarketResponse reveals adaptive CX opportunities at ICXA Symposium

March 11, 2016

The capstone session at the recent ICX Association Symposium featured 'The Domain of Shopping' study, which identified six distinct shopping segments based on…

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