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Consumer Behavior News & Media

One in four consumers are victims of card fraud

June 24, 2014

A global fraud study of more than 6,100 consumers across 20 countries has revealed that one in four consumers has been a victim of card fraud in the last five…

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Big wins with Little Data, in four steps

by Bryan Pearson — President, LoyaltyOne

In the rush to Big Data, don't overlook the data you already have. Like small faults, little findings can result in seismic shifts.

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Big data, value pricing and fairness

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Value pricing has long recognized that products and services have different utilities and, consequently, different values for customers.

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Who are the new consumer majority? Seniors

June 19, 2014

Research and marketing agency Zillner has published the first paper in its four-part series, "All the Wiser: Senior Consumer Insights and Outlook." According…

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Retailers using mobile payment platform LevelUp get iBeacon support

by Will Hernandez — Editor, NetWorld Media Group

The Boston-based company says customers increased spend after merchants integrated iBeacon.

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LightSpeed launches cloud analytics for independent retailers

June 19, 2014

Commerce platform LightSpeed has announced the launch of its Advanced Reporting for LightSpeed Cloud. According to the company, this product adds big data…

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Report points to the ROI of store remodels

June 18, 2014

A new study, published in the May issue of the American Marketing Association′s Journal of Marketing, points out both the need for and the benefits of store…

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First Data introduces Insightics solution for small businesses

June 17, 2014

Payment technology firm First Data Corporation has introduced its Insightics solution for small and medium-sized businesses. According to the company…

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To drive store traffic, give shoppers something they can't get online

by Chris Petersen — Owner, IMS

Effective retail strategy is about where and how a retailer can engage consumers at experience touch points in the journey.

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Study says 98% of shoppers buy private-label products

June 12, 2014

More shoppers are purchasing private label (store brand) products this year compared to last year, according to a recent study of more than 6,200 consumers by…

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Survey says consumers still prefer shopping on a desktop to a mobile device

June 11, 2014

Digital analytics firm comScore and UPS have released their third annual UPS Pulse of the Online Shopper study. According to the companies, the survey asked…

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May sees spending growth of 4.2%, up slightly from April

June 11, 2014

First Data Corp. has released its First Data SpendTrend analysis for May 1 through May 30, 2014, compared to May 2 through May 31, 2013. SpendTrend tracks…

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Ken Blanchard on giving 'legendary service'

by James Bickers — Editor, Networld Alliance

The key is to create a culture in which employees truly care, says one of the world's most respected authorities on leadership.

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More than half of mobile app users opt in to push notification

June 10, 2014

Branding and marketing firm Urban Airship has released its latest Good Push Index data study, which tracks user behaviors on more than 70 apps that ask users…

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How to be a more prescriptive retail manager

by Doug Fleener — President and Managing Partner, Dynamic Experiences Group, LLC

Every performance development plan needs to contain both a diagnostic and prescriptive element.

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Index says consumers are less financially stressed this June

June 9, 2014

The Money Anxiety Index decreased 0.1 index points to 73.9 in June, indicating a slight improvement in the level of financial anxiety among consumers.

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Why the future of retail is exciting, not gloomy

by Kristen Gramigna — Chief Marketing Officer, BluePay

Brick-and-mortar retailers are primed to emerge victorious in the battle for shopper dollars.

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A tale of two pricing strategies

by Dale Furtwengler — President, Furtwengler & Associates, P.C.

Imagine two companies. One touts the results the customer can expect and charges premium prices, the other touts its low prices. Which one wins?

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How Retailers Win with Analytics

Technology has made it easy for retailers to gather an abundance of data about their operations, but knowing how to make sense of that data isn't always so…

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Survey says retailers place a premium on customer traffic data

June 4, 2014

In-store analytics firm Brickstream has published results from a survey of 124 executives from global retail corporations that explores their primary…

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