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Consumer Behavior News & Media

ICXA professional network welcomes 139 B2C executives

by Morgan Petty — Executive Director, ICX Association

Since August of 2021, the Interactive Customer Experience Association has officially added 139 executives from consumer-facing brands to its professional…

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Successful experience strategy means knocking down silos, building the right team

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Retail success, and sustainability, is all about customer experience. While some retailers put experience strategies into silos, one expert explains why that…

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Consumers more mindful, view gifting as therapy this holiday season

October 12, 2021

The 2021 holiday season will be one of mindfulness, reflection, recuperation and a time to focus on mental health and self-care, according to a Sitecore report.

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Shoppers love online buying but also in-store tech

October 12, 2021

While a survey of 1,600 U.S. consumers reveals that more than half, 60%, prefer to do more than half their shopping online, there is also big interest by…

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Most consumers haven’t tapped try-on, AR features

October 12, 2021

Nearly three-quarters, 71%, of U.S. consumers that shopped online in the past 12 months have never used any virtual try-on features or any other AR online tech…

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Supply chain woes aren’t changing consumer behavior

October 11, 2021

Delivery delays and supply chain issues might be a worry for shoppers, but the issue aren't going to change consumer behavior this holiday season.

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5 benefits of personalized marketing retailers aren’t thinking about

by Fayez Mohamood

Fayez Mohamood, CEO and co-founder of Bluecore, explains why handing over at least some control of the messaging in customer communications to technology can…

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As Black Friday loses its luster brands look for new ways to connect with consumers

by Paige O'Neill

Paige O'Neill, CMO at Sitecore, maps out how marketers adjust strategies to account for the current retail challenges while positioning themselves for a…

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More consumers plan to enjoy trick-treat this year

October 6, 2021

While the COVID-19 pandemic remains a concern, with 71% of consumers expecting it to affect Halloween plans, more will be trick or treating this year…

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Pandemic drives contactless devices in resort segment

October 5, 2021

The resort industry's adoption of technology that reduces the customer's need to touch things and interact with people has expanded and is here to stay, thanks…

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SkillNet expands its presence in Latin America with a new office in Mexico

by Neeta Shetty — VP, SkillNet Solutions

October 4, 2021

Geographical expansion increases SkillNet’s digital transformation capabilities in Latin America.

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LG film drives impromptu purchases at convenience store

October 4, 2021

Abierto, a retail-focused technology integration firm, recently conducted a blind study of convenience store shoppers and found that a 14mm Transparent LED…

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Halloween spending to break all-time high

October 1, 2021

Spending on Halloween items, from costumes to décor to candy, is projected to hit an all-time high of $10.14 billion, a hefty jump from $8.05 billion spent in…

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Shoppers shopping early this holiday season

October 1, 2021

More than half (61%) of consumers plan to get their holiday shopping done before Thanksgiving and even more (67%) plan to hit retail stores during slow time…

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Challenging product search top reason consumers bounce off e-commerce sites

September 30, 2021

Nearly three-quarters of U.S. and U.K. consumers cite difficulty in finding a wanted product as the prime reason they abandon an e-commerce site and more than…

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What’s next in retail CX: 3 top takeaways

by Gabe Larsen — VP Growth, Kustomer

Gabe Larsen, VP of growth at Kustomer, shares insight from experts on delivering consultative, personalized experience in the new digital world of retail.

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China retail sales not growing as expected

September 21, 2021

China's retail sales grew just 2.5% in August, compared to a year ago, well below the 7% growth expected by industry analysts.

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Shoppers spend more when shopping but store trips still on decline

September 20, 2021

The average retail spend per shopping occasion remains higher during the coronavirus pandemic, hitting $34 a trip or more since March, 2020.

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Clientron PT6100 Meets M.A.C Cosmetics with Delightful Design

M.A.C Cosmetics wanted to find a new POS system for the stores in Brisbane, Australia, and PT6100 just showed up to be the best fit for M.A.C.

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