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E-commerce Features

Target's strategy is all about creating a hassle-free customer experience

From all indications 2016 is going to be a busy year for Target and the prime focus will be on the consumer.

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Talking With: Euclid Analytics CEO Brent Franson on Amazon’s brick-and-mortar strategy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Focusing on the omnichannel consumer is a must for retailers, whether they're pure-play ecommerce and looking to move into physical storefronts or vice versa.

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Data insight key ingredient to Hershey’s sweet retail experience success

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Information, and analyzing data, is a prime reason why Hershey is succeeding in a very competitive retail industry.

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Webinar: Retailer insight on capitalizing on the lucrative holiday season

An upcoming free webinar offers expert retailer insight on how to ensure businesses can succeed in the most happiest time of the year.

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Talking With: Data Science Director Peter Chen on making analytics pay off

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Data and data analysis are critical to be competitive in retail and an expert offers up insight on what to do and what not to do.

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Talking With: Zebra Technologies on why Wi-Fi is a must-have retail technology

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Implementing a free guest Wi-Fi can pay off in more ways than one and by 2017 an estimated 56 percent of retailers will be on board. But every retailer needs…

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Amazon: We're focused on boosting customer satisfaction, customer experience

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

During its earnings call Thursday Amazon leaders didn't seem too upset about falling short of some analysts' financial expectations and drove home the message…

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Talking with HP retail product chief Cory McElroy

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Mobile security is a challenge for any retailer hoping to lure in the mobile device shopper. HP's Cory McElroy says the key is to not become complacent with a…

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Kmart chief: We're focusing on the fun factor and meeting shopper needs

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Kmart's strategy is to provide every shopper, whether online or in a store, the best consumer experience and is relying on both old and new approaches to…

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Why 2016 may be the year of the mobile website shopper

Next year may be the year of the mobile website consumer, and retailers need to be ready.

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Year in Review: 5 insights on why data will remain critical in 2016

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Data, specifically given the looming Internet of Things technology ahead, will prove even more critical for retailers in 2016.

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How To: Crafting a retail customer experience to lure millennial consumers

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Rodney Mason, Blackhawk group vice president of marketing, offers tips and insight on how retailers should approach developing and implementing a strategy…

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Retailers beware: Mobile drives holiday shopping season

by Will Hernandez — Editor, NetWorld Media Group

Mobile shopping already was ahead of expectations in the weeks leading up to the official start of the holiday season in the U.S.

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ICX Symposium: The customer experience is about technology + emotion

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Today’s interactive customer experience is morphing quickly into an emotional consumer experience —and while technology is obviously a necessary part it’s not…

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FCES2015: Going mobile no longer ‘if’ or ‘when’ but ‘now’

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Mobile is the most effective way to serve the millennial segment.

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Jet jettisons membership fee citing bigger than expected sales

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Jet.com drops membership fee just as initial free three-month subscription time frame comes to a close.

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Why technology collaboration, integration are key for online retail success

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

There's robust growth predicted for the holiday online retail season but capitalizing isn't a sure thing. An expert offers up insight on what retailers need to…

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Creating a personal experience: Misconceptions, why data is a critical element

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The good news is that technology is making it an easier and more affordable strategy, but retailers need to have the right data. They can’t afford to push the…

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Why the brick-and-mortar storefront isn’t going anywhere

In-store and online retail experiences are not mutually exclusive. In each retail environment the customers deserves the same loyalty points, custom product…

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Back-to-School: How retailers are tackling consumers' social network activity to engage customers

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

In our final segment of our 10-part Back-to-School series, the focus is on social networks and social influence and how retailers are adjusting marketing…

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