Designing a new experience — and putting fun back into retail

Now is a great time to design and launch a new customer experience — especially for brands feeling the pinch of commoditization.

Roots Canada adds social commerce features to web site

by James Bickers — Editor, Networld Alliance

August 31, 2009

Roots Canada, a leading Canadian lifestyle retailer, announced it has added social commerce features to its e-commerce site at www.roots.com. The product…

Meijer to test online ordering, in-store pick-up

by James Bickers — Editor, Networld Alliance

August 27, 2009

Internet Retailer reports that supermarket chain Meijer is about to launch its Grocery Express program, which will let customers place orders online, then head…

Research: E-commerce hindered by lack of human assistance

A large number of respondents to a new survey indicate a lack of assistance affected their online purchasing decisions.

Chico's adds live help to its e-tail sites

by James Bickers — Editor, Networld Alliance

August 24, 2009

Chico's, which operates three online retail brands (www.chicos.com, www.soma.com and www.WhiteHouseBlackMarket.com), is adding an integrated live help…

Discounting while preserving the brand

Why retailers need to focus on intelligent promotions, rather than across-the-board discounts.

Hands-on review: Best Buy's Twelpforce

by James Bickers — Editor, Networld Alliance

The electronics retailer is using Twitter to connect customers to an army of tech experts. How well does it work?

Luxury retailers need to personalize the online experience

by James Bickers — Editor, Networld Alliance

August 13, 2009

Shopping a luxury retailer is a singular experience — the setting, the products, the (hopefully) excellent service. But most of those things go away when…

Thomas Pink, Warehouse merge channels with BT

by James Bickers — Editor, Networld Alliance

August 12, 2009

British luxury shirt maker Thomas Pink and high-street retailer Warehouse have implemented the BT Expedite multi-channel solution to link their online and…

Best Buy turns Sunday circulars into interactive 3D demos

by James Bickers — Editor, Networld Alliance

August 6, 2009

Electronics retailer Best Buy has quietly unveiled a new interactive domain, www.BestBuyin3D.com, which turns the company's Sunday circulars into impressive…

Home Depot channel VP: 'We're going to come into the 90s'

by James Bickers — Editor, Networld Alliance

August 5, 2009

Getting retail channels integrated is not easy, and that's precisely why so many retailers haven't fully done it yet. Home Depot's specialty channel VP Michael…

Intelligent online marketing boosts purchases by 25 percent

Marketers must employ direct digital marketing strategies that demonstrate an understanding of how consumers use technology to make purchases.

Is Radio Shack rebranding as 'The Shack'?

by James Bickers — Editor, Networld Alliance

August 2, 2009

Founded in 1921, Radio Shack is one of the oldest retailers in the electronics space, beginning its life as seller of high-end amateur radio gear.

How to catch male shoppers: Market to women

The men's grooming market is set to explode, and retailers can reach it more directly by marketing to women.

Opinion: Why customer satisfaction surveys don't work

With 95 percent of our cognitive processing handled by the subconscious, how much value is there in surveys that probe the other five percent?

MarketLive dashboards serve up real-time e-tail data

by James Bickers — Editor, Networld Alliance

July 27, 2009

MarketLive announced the availability of its MarketLive Intelligent Insights solution, a SaaS business intelligence package that helps retailers "create…

Netflix CEO: We have no interest in DVD-rental kiosks

July 26, 2009

In the past, Netflix chief executive Reed Hastings has said the company won't be expanding its service to include DVD-rental kiosks, despite increasing…

What the Amazon/Zappos deal means for customers

Amazon has acquired Zappos.com in a deal that exceeds $800 million. From the customer's standpoint, is this a marriage made in retail heaven?

Jeff Bezos apologizes for Kindle/Orwell incident

by James Bickers — Editor, Networld Alliance

July 23, 2009

Amazon CEO Jeff Bezos knows his company raised a lot of eyebrows last week with its remote deletion of Orwell's "1984" and "Animal Farm" from Kindles of users…

Report: Online retailers focusing on the checkout experience

by James Bickers — Editor, Networld Alliance

July 16, 2009

When an online shopping experience is analyzed, most of the emphasis is usually placed on the "front end" — how the site looks to the visitor upon entrance…