Retailers open shop in Second Life

by James Bickers — Editor, Networld Alliance

Just in time for last-minute shopping, Canada Post sets up virtual stores where shoppers can buy real products.

How retail can benefit from social media

December 17, 2008

The Gourmet Retailer: For some retailers, social media is proving to be a valuable tool for engaging consumers, driving sales and building customer loyalty…

Unbound releases mobile retailing platform

December 16, 2008

NEWTON, Mass. — Unbound Commerce has released its Unbound Mobile Presence platform for retailers, giving them the power to connect with their increasingly…

Consumers watching record numbers of video product tours

December 16, 2008

SAN RAMON, Calif. — SellPoint Inc., provider of on-demand rich media product tours, announced results that broke all previous records for both the number of…

Online killer app hasn't killed anybody yet

December 9, 2008

Wired: A plethora of new mobile phone applications allow users to type in a code or snap a picture of a product to find out exactly how much their local…

Study: Online shopper satisfaction holds steady

December 9, 2008

ANN ARBOR, Mich. — Despite a decrease in online shopper satisfaction on Cyber Monday year-over-year, customer satisfaction with retail Web sites has remained…

White paper addresses social media for retail

December 7, 2008

MARINA DEL REY, Calif. — Guidance has published a new white paper offering retailers insight into identifying which Web 2.0 and social technologies will keep…

Online retailer profits from personalizing its outbound marketing

A specialty e-tailer moves 100 units in five off-peak hours with a single email. Personalizing the online experience has never been more powerful.

Shoppers access product reviews in record numbers

December 4, 2008

AUSTIN, Texas — Bazaarvoice, provider of hosted social commerce applications, today announced that holiday shoppers are increasingly using reviews to guide…

New Amazon iPhone app lets you take a picture, buy the item

December 2, 2008

New York Times: There is one unusual and noteworthy aspect of the new iPhone app called Amazon Remembers, which Amazon is calling "experimental." The tool lets…

Cyber Monday numbers expected to boom

November 30, 2008

Chicago Daily Herald: The Monday following Thanksgiving has become an extravaganza in recent years with a variety of deals and sales that attract more…

Convenience still the top reason people shop online

November 20, 2008

Adweek: American consumers will continue to shift their gift buying online this holiday season, citing convenience, time saving and price, according to…

Five things shoppers will do this holiday

A tough economy is impacting shopper plans and behaviors.

Amazon sending daily deals to mobile phones, with instant-buy feature

November 11, 2008

SEATTLE — Amazon.com announced it is now allowing customers to sign up to receive its "Daily Deal" offers via SMS.

One-fifth of online retailers offer a mobile microsite

November 9, 2008

The Retail Bulletin: A fifth of online retailers have used mobile microsites to push specific promotions, according to new research by mobile marketing agency…

HANDS-ON VIDEO: Amazon Windowshop

by James Bickers — Editor, Networld Alliance

November 5, 2008

Connecting with conversational marketing

From "friending" to "tweeting" — social networking at retail.

Study: Electronics retail gets high marks for customer satisfaction

November 3, 2008

ARLINGTON, Va. — Consumers are very satisfied when shopping online and at traditional retail outlets for consumer electronics, according to new data from the…

Targeting attractive segments in tough times

Many shoppers are going "full spend ahead" despite the economy.

Four out of 10 shoppers influenced by social media

October 28, 2008

SEATTLE — Four out of 10 consumers have made a purchase based on advertising they saw on a social media site, and 76 percent welcome advertising on social…