Merchants shift priorities to better serve today's consumers

by Will Hernandez — Editor, NetWorld Media Group

London-based multinational retailer Marks and Spencer describes how it created a new loyalty program.

9 things to know about retail loyalty programs

by Bryan Pearson — President, LoyaltyOne

From the tangible value of data assets to stealth pricing, loyalty programs can offer retailers many advantages that are little understood. Here are nine…

Study: Gift card popularity remains high, consumers eager for mobile storage

December 23, 2015

Gift cards are a popular retail consumer focus this holiday season but they’re also a last-minute gift purchase before the big day.

Mystery Santas deliver random retail acts of kindness

December 21, 2015

It’s a story that would warm even the Grinch’s cold heart.

Sears refreshes mobile app, debuts mobile device incentive strategy

December 8, 2015

Sears is banking big on mobile shopping this holiday season and has upgraded its app with new features and offering mobile in-store consumers free shipping.

Loyalty applications and payments: Are consumers ready?

Loyalty applications are more popular than ever and as we shift to mobile payments there is a new opportunity to integrate rewards and payments.

Investing in loyalty: How a family-run chain may just upstage big brands

by Bryan Pearson — President, LoyaltyOne

Supermarket chain H-E-B’s plan to give workers a stake in the company hints at technological capabilities that enable retailers to better compensate their…

Amazon most intimate brand, reveals new research

November 25, 2015

When it comes to brand intimacy Amazon is leading the pack.

Live webinar: How millennials disrupt shopping and the new world of connected shopping

Retail Customer Experience is hosting a free one-hour webinar focusing on the shifting marketing, merchandising and brand strategies in the quest to attract…

Seeking youth, Macy's flagship gets a $400M face-lift. But what of loyalty?

by Bryan Pearson — President, LoyaltyOne

Youth comes but once, but if you are a retailer, it comes continuously. As Macy's continues its three-year strategy to appeal to teen shoppers, a flagship…

REI, sales and cold turkey: How some brands live the mission, and some miss it

by Bryan Pearson — President, LoyaltyOne

REI’s daring decision to close its doors on Black Friday represents the latest effort in the broadening movement of conscientious consumerism. The hitch for…

Consumers more comfortable buying, using digital gift cards

November 10, 2015

The Retail Gift Card Association found that methods of purchase and redemption are rapidly shifting to a mix of both physical and digital.

Suretap adds loyalty to mobile wallet system in Canada

November 6, 2015

Users can store loyalty information from more than 100 global loyalty rewards programs.

Building the brand culture: It’s all about empowering employees

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Establishing a 'cult' philosophy in building a robust brand culture isn't a bad thing. In fact, it's one of several valuable and viable approaches.

Going beyond the discount with new approaches to spur brand loyalty

by Travis Wagoner — Editor, Networld Media Group

Retailers seeking to reward shoppers can tap new loyalty program approaches to attract new customers, boost revenues and provide memorable experiences for…

ICX Symposium: The customer experience is about technology + emotion

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Today’s interactive customer experience is morphing quickly into an emotional consumer experience —and while technology is obviously a necessary part it’s not…

Punchh, CiCi's Pizza partner to develop loyalty app

October 16, 2015

Punchh, a brand-centric mobile customer engagement platform for restaurants, is teaming up with CiCi’s Pizza to build a loyalty app.

Schlotzsky's trading smartphones for loyalty

October 16, 2015

Schlotzsky's fans who sign up for or refer friends to the brand’s loyalty program may earn one of the 50,000 new smartphones the brand is giving away.

5 'don’ts' and 1 ‘do’ for making the customer experience rich and robust

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Simple, common sense strategies in communicating with shoppers can prove rewarding for businesses and consumers.

Creating a personal experience: First steps and the best steps

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

Experts offer up insight on what to do first in the personalization strategy and how to get started with some simple steps.