Creating a personal experience: Misconceptions, why data is a critical element

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

The good news is that technology is making it an easier and more affordable strategy, but retailers need to have the right data. They can’t afford to push the…

Amazon Prime membership driving revenue growth, analyst expectations

September 16, 2015

Prime is now becoming a prime source of revenue for the top e-tailer.

How loyalty programs can drive retailers, customers to embrace mobile payments

by Tal Nathanel — Co-Founder and U.S. CEO, MyCheck

The point of sale is a valuable moment to boost a consumer's experience. If managed right it can also be a huge loyalty-boosting event.

Propelling change requires innovation, talent and technology

by Lori Mitchell-Keller — Senior Vice President and Global Head, SAP Retail Business Unit at SAP, SAP

It’s hard to change someone’s mind once they have it made up right? But retailers expect this every day. We expect shoppers to change brands and behaviors, and…

BP aims to spur loyalty by letting customers share savings

September 7, 2015

“Give a Reward, Get a Reward” lets consumers share savings at the pump with friends and family.

Young shoppers want lowest price, seniors seek retailers who treat them nice

September 2, 2015

Price matters to the youngest of shoppers, but service quality matters to the older consumer.

MCX adds more digital couponing options to CurrentC

August 27, 2015

MCX said Inmar will leverage its extensive manufacturer relationships, digital coupon technologies and promotional expertise to provide MCX with content, offer…

RadioShack gift card court battle nears resolution with $40M settlement

August 27, 2015

Defunct retailer agrees to plan to refund a good number of consumers holding valueless cards.

Newegg expands premiere membership sharing

August 20, 2015

Now four family members can share a Newegg membership and businesses can share memberships with employees.

Bond Brand Loyalty names Mike McDowell Vice President of Business Development

New hire to cultivate and nurture North American client relationships in rapidly changing consumer loyalty space.

Loyalty programs gaining deeper ground with retailers

August 17, 2015

A new report notes big divide between loyalty efforts and mobile marketing, however.

Big Tesla fan in line to get free Model X courtesy of unique referral contest

August 13, 2015

Bjorn Nyland, a rabid Tesla Motors' customer, says he'll offer test rides once he claims his free prize.

Rewards program delivers the goods for National Coney Island chain

August 5, 2015

National Coney Island restaurant chain is reaping benefits of a new rewards program.

6 dos and don’ts of successful loyalty programs

by Cherryh Cansler — Editor, FastCasual.com

Loyalty programs are a standard form of marketing by retailers these days, whether they’re done digitally or via old-fashioned punch cards. All programs are…

Tesla engages electric car customers to drive sales, save costs

July 31, 2015

Referral program success could prove valuable for Tesla and its customers, while driving down car costs.

Consumer apps are a must-have for the food retail business, reveals new research

July 29, 2015

Grocery apps for shoppers are a great way to enhance customer interaction and spur consumer loyalty.

Fee-based loyalty programs embraced by millenials

July 9, 2015

When it comes to fee-based retail loyalty programs the millennial shopper is the most enthusiastic.

Sionic Mobile updates loyalty app

July 8, 2015

The latest version of the app has new features and functionality, including an interactive user interface, a two-tap checkout process and instant, real-time…

Shell Fuel Rewards kiosk wins 'Best Retail Deployment' at the ICX Association Awards

July 1, 2015

The Shell Fuel Rewards kiosk program, developed by Frank Mayer and Associates, recently won an award for Best Retail Deployment at the ICX Association Industry…

Gartner includes Bond Brand Loyalty in market guide for loyalty platforms

Bond considered a key player in loyalty marketing, with a platform and services that seek to support acquisition and long-term retention of customers.