Sephora, Starbucks, Home Depot rank highest in digital gifting benchmark

September 30, 2014

Sephora, which has ranked among the top five spots for the past two years, took the number one spot for the first time this year.

MCX intends to expand network through InComm partnership

September 30, 2014

InComm, a provider of integrated point-of-sale technology products to retailers, has entered into a strategic partnership with the Merchant Customer Exchange…

Bigcommerce launches real-time analytics platform for retailers

September 30, 2014

Bigcommerce Analytics delivers information such as best-selling products, popular categories, average order value (AOV), purchase funnel analysis, abandoned…

South Korean firm acquires shopkick mobile app

September 29, 2014

SKP seeks to expand its global market reach with U.S. entry and intends to expand beyond mobile with online and offline shopping experiences.

Are you prepared for the mobile revolution? Take this 10-question quiz to find out.

If you're not up to speed on mobile and all of its implications for retail, you will find the future to be very challenging.

Gamification, digital coupon companies join forces

September 24, 2014

In their initial campaign, Dailybreak and RevTrax achieved results that were above key industry benchmarks, with 47 percent of consumers printing the coupon…

Why it's time to retire the concept of generations

by Jeff Weidauer — Vice President, Marketing & Strategy, Vestcom International, Inc.

For marketers, labeling a target market as "millennials" or "boomers" makes as much sense as grouping all the Capricorns together and targeting them.

What did you miss at #CONNECTsummit14? Check out the highlights

#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.

Starbucks redesigns Android app

September 18, 2014

Starbucks has redesigned its Android app, adding several new features.

Understanding the lifetime value of a loyal customer

by Bryan Pearson — President, LoyaltyOne

It is a business practice so long-standing it is practically a cliché. Companies fall all over themselves to woo new customers, but once they get them, they…

More than half of Americans are unhappy with their loyalty programs

September 17, 2014

Ninety-three percent of U.S. consumers said the type of reward offered is a “very important” or “somewhat important” factor in their decisions to join a…

Mood Media activates location-based technology in 75,000 locations

September 17, 2014

Presence is an inaudible digital signal broadcast through Mood’s global content delivery network of media players. With the Presence signal activated, clients…

E-receipt analytics app Slice opens its API

September 16, 2014

Slice, which offers an eponymous shopping app that extracts and organizes online shopping data from e-receipts, announced it has opened its API to web…

Macy's new tech plans include Apple Pay, smart fitting rooms, more

September 15, 2014

The company outlined its latest advancements in omnichannel strategy and technology as the company continues to add new dimensions for attracting shoppers and…

Toys"R"Us unveils its holiday marketing plans

September 10, 2014

Free online layaway, an enhanced loyalty program are among the new strategies for the toy retailer.

iPhone mobile payment option opens up opportunity for marketers

by Brenda Rick Smith — Editor, Networld Media Group

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

Mastering customer retention using data

According to global consulting firm Bain & Company, it costs six to seven times more for an organization to acquire a new customer than to keep an existing one.

Catalina acquires load-to-card digital coupon firm Cellfire

September 8, 2014

The company currently delivers millions of digital coupons every week with a reach of 22,000 stores nationwide.

Walmart's web efforts leave much in store

by Bryan Pearson — President, LoyaltyOne

Walmart created some buzz when it announced plans to personalize its online shopping experience, but the news failed to address the white elephant that is…

Seven critical questions required for business decision precision

by Chris Petersen — Owner, IMS

Today's retail stakes are too high for "lies, damned lies, and statistics."