Bond Brand Loyalty Announces New Executive Vice President of Client Services to Lead Accelerated Growth of North American Business

Bond Brand Loyalty (formerly Maritz Canada and Maritz Loyalty Marketing), North America's leading Brand Loyalty Agency, today announced the addition of Rob…

PassMarket, NCR Silver connect to enhance mobile shopping experience

August 14, 2014

The iMobile3 PassMarket mobile app provides customers with rewards, offers, gifting, messaging, store locator and payment features to simplify the shopping…

Epicurious using beacons for in-store experiences

August 8, 2014

Swirl beacons installed in retail shopping locations throughout North America will be used to trigger delivery of value-added lifestyle content and…

CONNECT Summit to delve into the evolving impact of mobile

Nikki Baird, Jack Philbin among the keynote speakers for the inaugural executive event.

Starbucks' loyalty program now reminds customers to claim rewards

August 8, 2014

Starbucks wants to make sure customers never forget to claim one of its loyalty rewards again.

Study finds that digital coupons positively affect brand and loyalty

August 7, 2014

Nearly 7 in 10 consumers surveyed strongly believe that digital coupons have a positive impact on a retailer's brand, and 68 percent also say that coupons…

TouchStore aims to engage in-store shoppers on their mobile devices

August 6, 2014

TouchCommerce has announced its newest solution, TouchStore, which it says enables retailers to enhance the omni-channel shopping experience for in-store…

Maslow's hierarchy of needs and the psychology of loyalty programs

by Bryan Pearson — President, LoyaltyOne

Psychology 101 meets loyalty marketing.

Simon adding beacons to create 200 'smart malls'

August 4, 2014

The expansion of the program across a broader number of Simon's malls, Premium Outlet and Mills centers is expected to be completed by spring of 2015.

Dollar General completes DG Digital Coupon rollout

July 31, 2014

Dollar General has announced the successful rollout of its new DG Digital Coupon program to its more than 11,300 stores across the 40 states the retailer…

First Data to acquire gift card platform Gyft

July 30, 2014

First Data has announced the acquisition of Gyft Inc., a digital platform that enables consumers to buy, send, manage and redeem gift cards using mobile…

Lord & Taylor deploying beacons in North American stores

July 28, 2014

HBC Department Store Group today announced it is deploying the Swirl in-store beacon marketing platform to deliver digital experiences to consumers…

Kimpton Karma brings big data full-circle

by Bryan Pearson — President, LoyaltyOne

The boutique hotel chain, long known for delivering personalized experiences, has reincarnated its loyalty program, InTouch, to one that better reflects the…

Canadian shopping site SHOP.CA launches mobile app

July 22, 2014

SHOP.CA, a site offering daily sales events for Canadian shoppers, has announced its first mobile app for iPhone and Android devices. According to the company…

First Data introduces Perka mobile loyalty solution for SMB merchants

July 16, 2014

First Data Corporation has announced the commercial integration of its Perka Mobile Loyalty Solution. Its apps are now available through First Data…

Slyde app combines loyalty, deals and touchless payments

July 15, 2014

SK Planet Inc., the U.S.-based mobile commerce subsidiary affiliated with wireless giant SK Telecom, has announced its beta launch of a touchless…

Sears Shop Your Way program expands to include other brands

July 10, 2014

Shop Your Way, a free membership program and social shopping community with tens of millions of members, has announced a major expansion of its rewards program…

Report says most retailers lag Amazon in strategic use of analytics

July 9, 2014

The retail industry is rich in data, yet retailers struggle to derive significant value from their analytics investments, according to a new research report…

Amazon merchants get a new loyalty option

July 9, 2014

Software firm Clutch has announced a new loyalty solution for Amazon Webstore merchants. Through the solution, Amazon Webstore merchants can use the Clutch…

Survey says only one-third of retailers using loyalty programs to promote back-to-school spending

July 9, 2014

Back-to-school shopping is the second largest retail event of the year, second only to holiday shopping. However, businesses are failing to use loyalty…