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Loyalty Programs News & Media

Tealium joins MarketLive Connect program

April 28, 2014

E-commerce platform MarketLive today announced that Tealium, a provider of enterprise tag management technology, has become an exclusive partner of MarketLive…

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Sears update connects shoppers with store associates, crowdsources Q&A

April 24, 2014

Sears has added two new features to its multichannel Shop Your Way social and shopping platform: Get Advice and Member Assist. Available on both the mobile app…

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Coupons.com launches new retail marketing platform

April 24, 2014

Coupons.com Inc. has unveiled Retailer iQ, a targeting and analytics platform for grocery, drug and mass merchandisers that the company says fundamentally…

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RetailMeNot secures mall partnership

April 22, 2014

Digital coupon marketplace RetailMeNot has announced it reached a strategic partnership agreement with Chicago-based General Growth Properties, Inc., a real…

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Acme Tools launches new mobile shopping site

April 21, 2014

Acme Tools, an authorized online retailer of tools and equipment, has announced the launch of its new mobile version of AcmeTools.com for online customers…

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Three steps to retail loyalty programs that connect with customers

by Fred Thompson

We all know that loyalty programs are popular with customers, but when it comes to why a customer shops with a particular brand, the loyalty program is…

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Target expands subscriptions program

April 18, 2014

Earlier this week, Target announced a massive expansion of its Target Subscriptions program, which debuted quietly in September. Initially limited to…

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Omnico releases study on Millennial shopping behavior

April 17, 2014

Global retail technology firm Omnico Group has released results from its latest national primary research campaign revealing that consumers are increasingly…

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Mobile messaging platform Outspoken adds Passbook support

April 16, 2014

Outspoken, a B2C mobile messaging company, has announced the expansion of its mobile marketing platform to support the Apple Passbook application. According to…

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A retailer's customer experience checklist

Although they may be harder to tick off in a simple box, customer-centric strategies are extremely important to get right.

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New survey says most consumers concerned about personal data privacy

April 15, 2014

A recent poll by marketing research firm GfK reveals that almost nine out of 10 (88 percent) U.S. consumers are at least "a little" concerned about the privacy…

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When it comes to loyalty marketing, sometimes less really is more

by Fred Thompson

Let's play a game. Ask your fellow executives to name (without looking) those perks that your customers perceive to be the top five benefits of your loyalty…

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ScanLife app joins SessionM mobile loyalty network

April 9, 2014

Scanbuy, a mobile engagement solutions provider, announced that it has partnered with mobile loyalty platform SessionM to reward users of the ScanLife app for…

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A boutique approach to loyalty, in four steps

by Bryan Pearson — President, LoyaltyOne

When it comes to competing against low-priced giants, specialty shops should ignore the specials and focus on the personals.

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Fluid acquires social CRM platform 8thBridge

April 7, 2014

Fluid, a digital shopping software and services company, announced that it has acquired 8thBridge, an on-demand provider of social discovery, curation…

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Coupons.com adds ability to load digital coupons onto credit cards

April 7, 2014

Coupons.com Inc. announced it has released updates to the Coupons.com website and the Coupons.com mobile apps with a service that lets consumers add coupons…

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RetailNext analyzing 8 trillion retail data points annually

April 3, 2014

RetailNext Inc., a provider of big data solutions for retail, has announced new pinnacles in big data in the retail industry. The RetailNext in-store analytics…

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OfferPipe simplifies mobile card-linked offers

April 2, 2014

TranSend, a provider of infrastructure software to the payments industry, has announced the launch of OfferPipe, a new mobile card-linked offers marketing…

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Ziploop raises $2.2 million for shopping organizer app

March 31, 2014

Ziploop, the developer of an app that organizes mobile shopping for retailers and consumers, has received $2.2 million in seed capital.

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Alliance Data to provide private-label credit card, loyalty program for retailer Venus

March 27, 2014

Alliance Data Systems Corp., a provider of data-driven marketing and loyalty solutions, today announced that its retail services business, which manages more…

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