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Loyalty Programs News & Media

Simon adding beacons to create 200 'smart malls'

August 4, 2014

The expansion of the program across a broader number of Simon's malls, Premium Outlet and Mills centers is expected to be completed by spring of 2015.

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Dollar General completes DG Digital Coupon rollout

July 31, 2014

Dollar General has announced the successful rollout of its new DG Digital Coupon program to its more than 11,300 stores across the 40 states the retailer…

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First Data to acquire gift card platform Gyft

July 30, 2014

First Data has announced the acquisition of Gyft Inc., a digital platform that enables consumers to buy, send, manage and redeem gift cards using mobile…

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Lord & Taylor deploying beacons in North American stores

July 28, 2014

HBC Department Store Group today announced it is deploying the Swirl in-store beacon marketing platform to deliver digital experiences to consumers…

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Kimpton Karma brings big data full-circle

by Bryan Pearson — President, LoyaltyOne

The boutique hotel chain, long known for delivering personalized experiences, has reincarnated its loyalty program, InTouch, to one that better reflects the…

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Canadian shopping site SHOP.CA launches mobile app

July 22, 2014

SHOP.CA, a site offering daily sales events for Canadian shoppers, has announced its first mobile app for iPhone and Android devices. According to the company…

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First Data introduces Perka mobile loyalty solution for SMB merchants

July 16, 2014

First Data Corporation has announced the commercial integration of its Perka Mobile Loyalty Solution. Its apps are now available through First Data…

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Slyde app combines loyalty, deals and touchless payments

July 15, 2014

SK Planet Inc., the U.S.-based mobile commerce subsidiary affiliated with wireless giant SK Telecom, has announced its beta launch of a touchless…

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Sears Shop Your Way program expands to include other brands

July 10, 2014

Shop Your Way, a free membership program and social shopping community with tens of millions of members, has announced a major expansion of its rewards program…

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Report says most retailers lag Amazon in strategic use of analytics

July 9, 2014

The retail industry is rich in data, yet retailers struggle to derive significant value from their analytics investments, according to a new research report…

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Amazon merchants get a new loyalty option

July 9, 2014

Software firm Clutch has announced a new loyalty solution for Amazon Webstore merchants. Through the solution, Amazon Webstore merchants can use the Clutch…

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Survey says only one-third of retailers using loyalty programs to promote back-to-school spending

July 9, 2014

Back-to-school shopping is the second largest retail event of the year, second only to holiday shopping. However, businesses are failing to use loyalty…

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Overstock.com offering free Club O memberships to first responders

July 2, 2014

Overstock.com, Inc. announced that it now offers free Club O loyalty program memberships to active police officers, full-time firefighters, paramedics and…

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The three main things customers want from mobile payments

by Kristen Gramigna — Chief Marketing Officer, BluePay

How can you get customers to adopt mobile payments? Make them a value-added benefit that improves their retail experience.

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L'Oreal app holds a mirror to consumer insights

by Bryan Pearson — President, LoyaltyOne

The beauty giant, whose luxury brands include Lancôme, Giorgio Armani and Kiehl’s, has recently unveiled Makeup Genius, an app that redefines digital…

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Salesforce.com introduces Salesforce1 for Retail

June 27, 2014

CRM platform Salesforce.com has announced Salesforce1 for Retail. According to the company, retailers can now leverage Mobile Clienteling and Salesforce…

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Big wins with Little Data, in four steps

by Bryan Pearson — President, LoyaltyOne

In the rush to Big Data, don't overlook the data you already have. Like small faults, little findings can result in seismic shifts.

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Retailers using mobile payment platform LevelUp get iBeacon support

by Will Hernandez — Editor, NetWorld Media Group

The Boston-based company says customers increased spend after merchants integrated iBeacon.

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LightSpeed launches cloud analytics for independent retailers

June 19, 2014

Commerce platform LightSpeed has announced the launch of its Advanced Reporting for LightSpeed Cloud. According to the company, this product adds big data…

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Paytronix unveils quick-to-deploy rewards program

June 17, 2014

Paytronix Systems Inc., a provider of reward program solutions to restaurants and retailers, has announced its new Express Pilots program designed to help…

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